Virgil Abloh the codes; Tell cooperation, community and stories

Virgil Abloh Securities (VAS), the creative organization that focuses on perpetuating the legacy of the deceased artist, has unveiled Virgil Abloh: the codes and Virgil Abloh: World’s Fair, “a multidisciplinary celebration of culture, ideas and innovation.”

The program starts with Virgil Abloh: the codes exhibition in the Grand Palais of Paris. Running until October 9, the show, in collaboration with Nike, explores the multidisciplinary oeuvre of Abloh through around 700 pieces from its 20,000 strong archive and recording clothing, shoes, design objects, architecture, music and advertisements.

Naast schoeisel gemaakt met Nike, zijn stukken uit zijn ambtstermijn als artistiek directeur van Louis Vuitton Men’s en, natuurlijk, vanuit zijn eigen label buiten de wit, de producten van talloze samenwerkingen met een enorm scala aan merken, waaronder Apple, Evian, Ikea, Moët & Chandon, Palace, Rimowa, Supreme, Wild & The Moon en More. In addition to the physical pieces, a series of public programming functions will be added to screening and conversations, DJ sets and design workshops.

With roots in the 19th century, world fairs were exhibitions that celebrated national performance – two of the most famous being the exhibition of 1889 Paris – Piece de Résistance de Eiffel Tower – and Chicago in 1893 that introduced the Ferris wheel.

During a preview in Paris, Shannon Abloh, Virgil’s life and business partner, now CEO and director of Virgil Abloh Securities, described the initiative as “Beautiful the creative community of Virgil bringing together … An invitation to the world to be concerned with and build on his ideas.”

“Virgil worked fluently in music, fashion, advertising and design,” she said. “He was a researcher and avid collector, as enthusiastic about art and bowed as he was about skating and Djing. His practice embodied all his passions from high to low.”

“Codes and stock exchange of the world are a reflection of our dedication of accessibility and are intended to record the cooperation spirit of Virgil.”

Another of those employees, Colette, the iconic Paris Concept Store, partly founded by Sarah Andelman, was also present. Colette Sloot his doors evolving in 2017 to the creative agency of Andelman, just an idea. It appeared here again as an installation-cum-gift shop that sold Co-Branded ‘Merchen’ such as clothing, skateboard decks and re-relocations of Abloh’s alarm clock collaboration with Braun In addition to more accessible priced items such as cigarette tants, pen, water bottles and the famous Colette Air Scented candles.

Although Abloh did not invent the idea of ​​cooperation, he certainly scaled it, using the vehicle to tell stories and building community. “Virgil was one of the first to consider fashion a community,” Andelman told me.

“I think brands are tired of ‘another bag, another t-shirt’ nowadays. They must be useful, they have to tell a story and I see that as an answer.” The legacy of Virgil Abloh is now resonating more than ever.