“Newcastle have become the not -geted misery” – Brutal Van Luke Edwards on BBC Radio

It is a warning for the football site that the side of Newcastle United has disappeared from a large part of the years 2010 and that we are now in English football as a real force. The ruling Carabao Cup holders are and qualify for two of the last three Champions League campaigns more than the words of Howe justify.

But this summer, which should have been a transforming window that our elite cemented, the disturbing status instead was a humiliating experience, and a lesson that has been learned in how many modern football players the club viewed compared to the ‘big six’ of the Premier League.

Summer has reached such a low point now that Luke Edwards of the Telegraph has labeled us as “the non -evil” due to our lack of success in the market.

Speaking on BBC Radio 5 Live, North East reporter Luke Edwards commented on the repeated shortcomings of the club in this summer window.

After he had missed a single from signing Benjamin Sesko to Manchester United, despite the fact that they reportedly offer more money to RB Leipzig and a larger wage to the player, it is the same old story for a large part of the summer.

Unfortunately it was the same story for Sesko. Liam Delap and Joao Pedro rejected Newcastle for Chelsea, Bryan Mbeumo and Matheus Cunha were not only too expensive, but ‘Only Wilde Man Utd’, Hugo Ekitike for Liverpool, despite a big bid in Newcastle and James Trafford, ended back in Man City after a 12-month chases.

Edwards discussed the situation live on BBC Radio 5 Live, said Edwards:

“This summer, Newcastle became the equivalent of the football football football. The number of people with whom they tried to join, and remain rejected.”

“I think it will hurt (Sesko to Man Utd), but it just repeats everything that happened this summer: they go to players, they have their goals list, they go for elite goals, every time they go for someone, one of the Legacy Big Six comes in and they break away.”

“I think Sesko will hurt, it also has consequences for Alexander Isak and Newcastle.”

“It just plays on this idea that unfortunately, as good as Newcastle, under Eddie Howe since the takeover of the Public Investment Fund of Saudi Arabia have been, they are not seen as an elite club in the transfer market.”

“Newcastle has become the version of the non -evaluated football.” 💔

Liam delivers ❌
Joao Pedro ❌
Bryan Mbeumo ❌
Matheus Cunha ❌
Hugo Ekitike ❌
James Trafford ❌
Benjamin Sesko ❌

A brutal summary of the Newcastle transfer star from @Lukeedwardstele 😟#Bbcfootball #NUFC pic.twitter.com/kjprkeodih

– BBC 5 Live Sport (@5LiveSport) August 6, 2025

Most fans are surprised at how we have now succeeded in having less ‘pull’, like a club with Champions League football, compared to when we had just taken over and the degradation of the Premier League stared down.

So what could it be possible to increase our profession and be seen as a great option for players to go?

Off-the-field, we are ready to solve our problem from having no sports director or CEO with the incoming appointments of Ross Wilson and David Hopkinson: if we sort that out, then we will immediately come across from a ‘competent’ position.

But it goes beyond the staff, with PSR, commercial deals and general finances that play a major role in the wages that we can offer.

The problems with Alexander Isak have also not helped: if we want to reward our top player for his efforts, what message will it send to another star player? That you can come here and perform, but we will hesitate to offer you a salary increase in line with how much we say we appreciate you?

The earlier we tackle these two problems publicly, the faster we might be able to work with repairing this window and trying to end it on a high, with incoming signing Malick Thiaw hopefully the first of many Late Deal to save a summer of rejections.