“The GST 2.0 reforms are reflected in the Navratri sale, which witnessed 2500 units that were sold in the nine days of the festival, making it the highest Navratri sale ever for Mercedes-Benz in India,” said the luxury car manufacturer in a press release.
“” Mercedes-Benz has clocked his best September sale ever due to an overwhelming response from the customer after the GST 2.0 reforms, culminating in the raised demand. We expect that this festive buying spirit will also continue in October, with upcoming festivities, including Dhanteras and Diwali, who are traditionally witnessed by lively buying customers, “said Santosh Iyer, Managing Director & CEO, Mercedes-Benz India.” The reduction of the GST rates certainly has an improved customer sentiment with its right timing; As car prices rise due to macro-economic challenges such as unfavorable Forex movement, rising operational costs. “
The highest turnover ever in September 2025 also drives the highest Q2 FY 25-26 sales performance ever of Mercedes-Benz with 5119 units that have been sold. The best sales performance ever in Q2 FY 25-26 were stimulated by a steady demand in ‘Core Luxury’ and ‘top-end Luxury’ vehicles. The sales momentum in the first quarter of 25-26 was powered by growth in the top portfolio of the Luxe Bev, which continued his 8% penetration in the total sales volume of Mercedes-Benz India.
One of the best monthly sale for GLS, AMG G63 SUVs and the EQS SUV in September 2025. Top-end vehicles consisting of GLS, S-Class, Mercedes-Maybach, was the preferred of the customer with growing trends of hyperpersonalization and adjustment.
Mercedes-Benz continued his BEV gear in India with a penetration of 8% to the total turnover. The BEV portfolio grew by 10% with the highest turnover ever for the EQS SUV. The top-end G 580 edition 1 with EQ technology is already sold out for the year and bookings are now open to the following deliveries.
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