While attention often focuses on what happens on the pitch, the club’s work off it continues to define who we are.
In December, the LFC Foundation’s Christmas Magic campaign reached more families than ever before in the Liverpool city region, as confirmed via liverpoolfc.com.
A record 2,500 food parcels were delivered to local families, participants and residents, marking the largest contribution in the campaign’s history.
Each basket provided enough food to feed a family of four for four days, providing real support at what can be the most difficult time of the year.
How Liverpool’s Christmas efforts continue to shape the community
The scale of this year’s campaign underlined how deeply the Foundation is anchored in the city.
Club volunteers packed the baskets before delivering them to community centres, food banks and homes across the region.
Former players also played a central role, with John Barnes, Natasha Dowie and community ambassador Chris Kirkland joining the volunteers on delivery days.
Barnes summed it up simply.
“At Christmas it’s easy to assume that everyone will have food on the table, but something as simple as delivering a hamper can really make a difference to a family,” said the former winger.
Dowie echoed that sentiment, adding: “The amount in each basket is really impressive and it is so important for people who are struggling this Christmas.”
This is not isolated work.
Earlier this year, Liverpool used their comeback in Istanbul to inspire local schoolchildren at Anfield, showing how football history can be turned into education, resilience and real-life lessons.
That work, like Christmas Magic, is funded in part by money raised through Legends competitions and other initiatives.
Why Liverpool’s Christmas initiatives last longer than a month
The festive campaign also included free Christmas lunches at Anfield, welcoming more than 500 local people for a traditional three-course meal.
The Forever Reds Christmas lunch also returned, raising ÂŁ76,000 for local charities and the former players’ association.
That continued connection between past and present remains vital, especially with another Legends match already confirmed.
Liverpool hosting Borussia Dortmund Legends at Anfield next year to raise money for the LFC Foundation will continue that cycle of support.
Forbes Duff, head of community engagement, explained the thinking behind it all.
“LFC Foundation Christmas Magic wants to ensure families feel supported at a time of year that can be incredibly difficult,” he said.
The support will continue beyond December through partnerships with St Andrew’s Community Network and the North Liverpool Foodbank.
As this is the last piece we publish before Christmas, it feels good to pause for a moment and acknowledge what this club represents, results and tables aside.
From everyone here we wish you and your family a very Merry Christmas 🎄
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