ATP & Infosys Extend Digital Innovation Partnership Until 2028, Building on Ten Years of Collaboration | ATP tour | Tennis

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ATP and Infosys extend digital innovation partnership until 2028, building on a decade of collaboration

Infosys will remain ATP’s digital innovation partner until 2028
January 12, 2026

The ATP today announced the extension of its long-standing partnership with Infosys. The global leader in next-generation digital services and consulting will remain ATP’s digital innovation partner until 2028.

Since 2015, Infosys has played a key role in developing ATP’s digital platforms, including ATP PlayerZone, the ATP Stats Center and the ATP App.

In 2026, Infosys will collaborate with ATP on a new bespoke content series, showcasing tennis data, insights and match statistics – designed to bring fans closer to the game by telling a richer, more engaging story of on-court action. Infosys will also partner with players through a special activation program, including digital promotions and VIP hospitality at select ATP tournaments.

In 2025, the ATP and Infosys launched version 2.0 of Carbon Tracker, the award-winning sustainability initiative to help players measure and reduce their travel emissions on tour. Since its launch in 2023, more than 300 players have engaged with the tool, tracking 2.3 million kilometers traveled and offsetting 585 tons of carbon in 2025 alone.

The refresh will see Infosys continue to leverage brand awareness across ATP’s digital platforms and reach a global audience that will reach 2.9 billion views on social channels and 549.4 million website page views by 2025.

Continuing to drive innovation across the Tour, the ATP and Infosys have unveiled Ally, an AI chatbot powered by Infosys Topaz, designed to make it easier than ever for fans to connect to the game. The initiative reflects a shared ambition to deliver more intuitive and accessible digital experiences for tennis fans and players around the world.

Ally delivers real-time insights to fans and answers questions about match statistics, tournament draws, schedules and more. Users can access insights such as head-to-head comparisons, player statistics and historical data. Integrated into the ATP Stats Center, Ally simplifies the vast wealth of tennis data, keeping fans informed and engaged.

Chris Dix, Chief Technology Officer of ATPsaid: “Over the past decade, Infosys has played a key role in strengthening our sport through digital solutions. As data becomes increasingly important in the way we work, we are excited to leverage Infosys’ expertise to deliver more deep and innovative experiences for our players and fans. Ally marks the next step in this journey, using technology to reimagine the way fans can follow the game and make tennis more interactive and accessible to everyone.”

Sumit Virmani, Chief Marketing Officer, Infosyssaid, “With Infosys Topaz and our deep expertise in AI, we are making tennis more accessible and engaging for every fan, not just die-hard followers. Ally marks a shift from passive viewing to truly interactive participation, creating a space where even casual fans can connect with the sport through natural, intuitive conversations. This is about using AI to simplify complexity, spark curiosity and bring the joy of tennis closer to millions around the world.”

To ensure a safe and positive user experience, Infosys has built robust guardrails into Ally, including filtering and private protection measures.

Visit ATPTour.com to discover how Ally can get you closer to the action.