Breeders’ Cup is launching a new mobile app using Everi’s Beon ™ location platform
Breeders’ Cup release
Lexington, Ky. – Everi, an IGT brand, today announced the launch of the mobile app of the Breeders ‘Cup and offers an extensive source for fans and protectors of the Breeders’ Cup world championships in del Mar Forel Bred Club in del Mar, Calif.
The new Breeders’ Cup Native App is now available in the Apartment And Google Play. The most important characteristics are live streaming of all breeders’ cup races, up-to-the-minute post times, official results, event news, on-site event and location information and ticket management and access. Integration with the Seatgeek ticket platform streamlines the purchasing and location -access process for attendees, all within the Breeders’ Cup app.
Everi’s Dynamic Beon ™ location technology feeds the Breeders’ Cup app, which offers a fascinating experience, both on and outside the track. Fans of Horse Races can be the action by the app witness by streaming the Breeders’ Cup world championships on October 31 and November 1.
“The launch of our new mobile app is a great way to deepen involvement with our attendees and fans, in collaboration with IGT and Everi’s innovative mobile platforms,” said Justin McDonald, Executive Vice President and Chief Marketing Officer for Breeders’ Cup Limited. “We are proud of offering an improved Breeders’ Cup Racedag for customers on the circuit and easily accessible coverage for racing fans around the world.”
“The combination of our leading mobile offer with the built-in fan base of the prestigious Breeders’ Cup world championships is an ideal opportunity to show how we can enrich the on-site experience through our BEON location platform,” said Darren Simmons, Igt CEO Finentech. “This mobile engagement is further supported by extra content for fans who experience the event live or are unable to attend this year’s event.”
For more information, visitErgt.comfollowFacebook”LinkedInAndXor view IGT videos onYouTube.
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