Alexa in 2025: what did Indians ask of the virtual voice assistant this year?

Amazon shared what all Indians asked Alexa from January to November 2025. The virtual voice assistant received the most requests in English, Hindi and Hinglish.

Lata Mangeshkar, Shankar Mahadevan and Kishore Kumar were among the most sought-after Indian artists.

K-pop artists BTS, Jennie and Blackpink were among the top musicians Alexa customers asked general information about, alongside other global names like Taylor Swift, Justin Bieber and Michael Jackson.

Viral K-Pop Track APT (Rosé and Bruno Mars) was one of the most requested songs via Alexa and Amazon Music, alongside Shaky (Sanju Rathod & G-SPXRK), Sapihirre (Ed Sheran), Scientific (from “Saayaara”), Sahiba (aditya rikhari) and Golden (Huntr/X, EJAE, Audrey Nuna, Rei Ami & kpop Demon Hunters Cast).

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Arijit Singh, Pritam, Shreya Ghoshal, Bruno Mars, ROSÉ, Lata Mangeshkar and Kishore Kumar were among the artists whose songs were most requested on Alexa and Amazon Music.

The most requested podcasts on Alexa include; Khooni Monday’s Horror Show, The Desi Crime Podcast, Finshots Daily, The Ranveer Show, Raj Shamani’s Figuring Out, The Stories of Mahabharata and The Sadhguru Podcast – Of Mystics and Mistakes.

Alexa customers also asked for trivia about famous actors, actresses, sports figures and business leaders. Questions about net worth, spouses and height were popular with personalities like Virat Kohli, Cristiano Ronaldo, Lionel Messi, Shah Rukh Khan, Amitabh Bachchan and Salman Khan.

Indians turned to Alexa to ask about the net worth of Elon Musk, Mukesh Ambani, Gautam Adani and Jeff Bezo.

They also inquired about the Prime Minister of India, the Chief Minister of Delhi, the President of the United States, along with facts about geography and population.