So you just bought a website. First of all, congratulations! You are officially an investor of digital real estate. Cue the Champagne, The Humblebrag in Your Group Chat, and maybe even the cunning “Oh yes, I now own an online company” Drop at Brunch.
But here is the thing that most people will not tell you: buying the site is just the beginning. The Real Work – The part that determines whether you quickly return your money or end up with a digital lemon, happens after the deal has been closed.
As a affiliated partner of different brands and sponsored content, the reconstruction route committee can earn with qualifying purchases. Indemnification
Yet most new owners have no idea what to do. That is why in this week’s podcast episode: “I bought a website, what now?!” I withdraw the curtain on my exact game plan after acquisition.
It is a Flip strategy -Breakdown Masterclass! This is in particular the system that I use every time I turn a site for a profit, and it is what makes a “cool purchase” in an exit with six digits.
Here is a preview of what you hear in the herberpout -podcast episode this week:
1. The first audit you have to perform
Most people immediately go to crafts. I explain why the very first thing I do is not glamorous, but it saves me months of headaches (and sometimes thousands of dollars).
2. The boring step that protects your entire investment
It’s not $%xy. It is not Instagramable. But if you ignore it, your shiny new site can be vulnerable from the first day. I share my checklist for locking.
Do you want to buy a website? View the latest offers for sales lists here.
3. The money is leaking in sight
Almost every site I buy has this kind of turnover option, often that the previous owner has overlooked. As soon as you see them, it’s like turning a switch. In the episode I show you exactly where to look.
4. The content “fast lift” moves
This is the nice part. A handful of messages on each site usually have a massively untouched potential. By updating them in the right way, the return can yield faster than waiting for brand new content.
5. The conversions that everyone forgets
Traffic is essential, but profit comes from conversions. In the episode I break out which conversions I first prioritize to maximize sales quickly.
6. Why you need a growth map (no task list)
The worst mistake? Try to repair everything in one go. I will go through how I decide which lever should pull first – so you get the biggest victories without burning out.
7. The only temptation you have to resist
It is the same mistake that I see making almost every new site owner. And that is why some websites flop instead of Flip. I share how I avoid it and what I have to do instead.
Coordinate now
If you have ever wondered what actually happens after you have purchased a site and how you can make your money back faster, this episode is a mini-master class.
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