Volvo says wagons are cool again – Jalopnik

Volvo says wagons are cool again – Jalopnik





Wagons used to be everywhere, but in recent decades they have become something of a joke – at least for those not erudite enough to worship the cult of the brown, manual diesel wagon. Their reputation became so bad that even Volvo, makers of the most beautiful station wagons in the world, left the segment completely and announced the end of production of the V60 and V90. Now, however, it seems like things are starting to happen.

Volvo thinks station wagons are cool again and does not rule out that more will come onto the market. The drive spoke to Michael Fleiss, Volvo’s Chief Strategy and Product Officer, who said the wagon segment was heating up – or, in his own words, that the segment is now ‘hot sh*t’. He claimed that the car market is in a very different place than it was a decade ago, and that station wagons may have the chance to finally make their long-awaited triumphant return.

More wagons from Volvo

Fleiss even hinted that Volvo could benefit from that warming market, telling The Drive to “watch this space” when asked about future products. The usual line we reporters get is: “[brand] doesn’t comment on future products, so a “watch this space” isn’t necessarily as meaningless as it sounds. The very fact that it’s almost an answer is remarkable in itself.

Don’t expect Volvo to launch a whole range of wagons in 2026, but it’s possible the company will release some new electric long-roofs in the coming years. If so, we might be lucky enough to even get a Polestar variant eventually. Sure, the companies are technically different, but we all know there’s a serious connection between the two. It may be neither diesel nor manual, but I would certainly be excited about a torquey, fully electric car in Swedish Racing Green.



#Volvo #wagons #cool #Jalopnik

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