The Toyota Tacoma has always been a volume seller for the Japanese brand in the US market. The introduction of the name was in direct response to the 1964 chicken tax, which imposed a 25 percent tariff on all light trucks imported into the region. About a year ago, the brand finally introduced an all-new model based on its TNGA platform, resulting in a host of modern updates, making it a much more viable daily driver without compromising overall functionality.
- Basic trim motor
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I-FORCE 2.4L ICE
- Basic trim transmission
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8-speed automatic
- Basic trim drivetrain
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Four-wheel drive
- Basic trim horsepower
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228 hp @6000 rpm
- Basic trim torque
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243 lb.-ft. @ 1600 rpm
- Fuel consumption basic trim (city/highway/combined)
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19/24/21 mpg
- Battery type basic trim
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Lead-acid battery
- To make
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Toyota
- Model
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tacoma
It appears that Toyota’s decision to modernize the light truck is working in its favor, as the company’s Q3 2025 sales report highlights that it has been a big hit among local consumers, with volume sales even rivaling that of the Camry and surpassing that of the Toyota Corolla. The current generation of Tacoma is enjoying incredible success thanks to its modernized design, diverse powertrain options and competitive pricing strategy.
In order to provide you with the most current and accurate information, the data used to compile this article was obtained from Toyota’s websites and other authoritative sources.
The Tacoma is a big hit in the US
Americans appreciate what the new generation has to offer
As of September 2025, Toyota confirms that it will be a impressive 20,392 individual copies of the Toyota Tacoma, reflecting an 8.8 percent increase in sales compared to the same month last year. For the year to date, the American-made Japanese truck currently stands at individual sales of 204,464, reflecting a 61.9 percent increase in sales.
2025 Toyota Tacoma SR5 Ownership Costs
Year 1 | Year 2 | Year 3 | Year 4 | Year 5 | Total | |
|---|---|---|---|---|---|---|
Insurance | $772 | $799 | $827 | $856 | $886 | $4,140 |
Maintenance | $49 | $532 | $468 | $1,994 | $2,280 | $5,323 |
Repairs | $0 | $0 | $117 | $278 | $407 | $802 |
Taxes and fees | $2,212 | $111 | $111 | $111 | $111 | $2,656 |
Financing | $2,652 | $2,140 | $1,590 | $998 | $362 | $7,742 |
Depreciation | $6,565 | $1,075 | $1,018 | $1,194 | $1,129 | $10,981 |
Fuel | $2,092 | $2,155 | $2,219 | $2,286 | $2,355 | $11,107 |
Real cost of ownership | $14,342 | $6,812 | $6,350 | $7,717 | $7,530 | $42,751 |
The affordability factor gives the Toyota Tacoma a serious edge in the new midsize truck market. According to Edmundsyou can expect the SR5 model to cost you $42,751 over five years. This includes spending $5,323 on maintenance, $802 on repairs, $10,981 on depreciation and $11,107 on fuel.
AutoEdge issues the entire Tacoma range with an average cost of ownership of $44,751, consisting of $13,341 in depreciation, $11,000 in fuel and $2,274 in maintenance.
Reliability plays a big factor
The Tacoma’s incredible reputation for reliability plays a notable factor when it comes to its impressive market success. According to iSeeCarsthe ICE model receives an overall score of 8.6/10, consisting of 8.5/10 for reliability, 9.4/10 for value retained and 8.0/10 for safety. The hybrid scores a slightly higher overall rating of 8.9/10, consisting of 8.5/10 for reliability and 9.2/10 for retained value.
In terms of reliability iSeeCars also indicates that the model will last 15.7 years or 316,890 kilometers without significant mechanical problems, with a 47.8 percent chance of reaching 320,000 kilometers. In terms of depreciation, the publication suggests that the ICE model will lose an average of $8,301 or 26.3 percent of its value over five years or 100,000 kilometers, while the hybrid will fare slightly worse, with a depreciation rate of $13,217 or 28.5 percent.
When you immediately drive away, you are aware of the hybrid system. It works efficiently and switches between modes quickly so as not to lag at all. In fact, I found it to be much more responsive than the GMC Canyon’s turbo-four (non-hybrid) powertrain. Toyota definitely pumps out fake engine sounds through the speakers, and most of those sounds mimic a V-8, which I initially thought was weird. As time went on, I strangely didn’t mind the V-8 noises as much.
JD power backs this up with a consumer-verified overall score of 82/100, including 79/100 for quality and reliability, 79/100 for driving experience, 96/100 for resale and 78/100 for dealer experience.
The 2025 Toyota Tacoma currently has a 4.2/5 star rating Edmunds’ consumer review portal, with existing owners highlighting the driving experience, ride quality and fuel efficiency as the cars’ biggest draws, while some have criticized the lack of interior space and usability of the infotainment system.
Competitive pricing keeps Tacoma at the top
Toyota excels at offering a good price
The price is a major reason for the success of Toyota Tacoma in the US, which Toyota is able to optimize thanks to the highly versatile and modular TNGA platform, which streamlines the development and production process. The only trims that offer multiple cab and bed configuration options are the SR, SR5TRD Sport and TRD Off-Road, priced between $51,590 and $43,800.
Configuration | Price | |
SR | XtraCab/six-foot bed | $31,590 |
SR | Double cabin/five-foot bed | $33,790 |
SR5 | XtraCab/six-foot bed | $36,220 |
SR5 | Double cabin/five- or six-foot bed | $37,290 |
TRD PreRunner | XtraCab/six-foot bed | $38,520 |
TRD Sports | Double cabin/five-foot bed | $39,800 |
TRD Sports | Double cabin/double bed | $40,300 |
TRD Off Road | Double cabin/five-foot bed | $42,200 |
TRD Off Road | Double cabin/double bed | $43,800 |
TRD Sport i-Force Max | Double cabin/five-foot bed | $46,720 |
TRD Offroad i-Force Max | Double cabin/five-foot bed | $47,020 |
Limited | Double cabin/five-foot bed | $52,955 |
Limited i-Force Max | Double cabin/five-foot bed | $56,280 |
Trail hunter | Double cabin/five-foot bed | $63,135 |
Trail hunter | Double cabin/double bed | $63,635 |
TRD Pro | Double cabin/five-foot bed | $64,135 |
The TRD PreRunner is only available with the XtraCab and a 6-foot bed for $38,520. The TRD Sport i-Force Max is the cheapest hybrid variant, starting at $46,720, and is only available with the crew cab and 5-foot bed. The Trailhunter and TRD Pro models sit at the very top of the range, with prices reaching a suggested retail price of $64,135.
Toyota’s diverse power options
Four different state-of-tunes from one engine
The 2026 Toyota Tacoma is only available with the brand’s 2.4-liter four-cylinder turbo enginewith outputs ranging from 228 horsepower to 278 horsepower and torque from 243 to 317 pound-feet. This is available with the brand’s eight-speed automatic transmission or six-speed manual transmissionand rear-wheel drive or four-wheel drive. Toyota doesn’t make performance claims, so there are no official 0-62mph acceleration figures, but we do know that top speed is limited to 113mph.
2026 Toyota Tacoma Performance Specs
| Powertrain | 2.4-liter turbocharged four-cylinder | 2.4-liter turbocharged four-cylinder with one permanent magnet motor |
| Horsepower | 228-278 hp at 6,000 rpm | 326 hp |
| Couple | 243-317 LB-FT @ 1,700 rpm | 465 LB-FT |
| Transfer | Eight-speed automatic or six-speed manual transmission | Eight-speed automatic |
| Powertrain | Rear or four-wheel drive | Four-wheel drive |
| 0-60 mph | N/A | 7.6 seconds |
| Top speed | 113 mph | 113 mph |
| Towing capacity | £3,500-6,000 | 6,000 pounds |
Choose the hybrid i-Force Max model integrates an electric motor alongside the eight-speed automatic transmission, resulting in a combined output of 326 horsepower and 465 pound-feet of power. This derivative can achieve a 0 to 100 km/h acceleration time of 7.6 seconds. Towing capacity ranges from 3,500 pounds to 6,000 pounds, depending on your desired specification.
Reasonable efficiency for a medium-sized truck
Although not economical, Toyota’s new generation engines have reduced consumption
The EPA includes all the different configurations of the Tacoma for testing, but we’ll only focus on the two most popular configurations. The all-wheel-drive ICE automatic delivers a fuel economy estimate of 20/23/21 MPG on the city/highway/combined cycle, while traveling 379 miles on a single tank of gas from the 18.2-gallon tank.
The agency estimates that over five years you will spend $3,000 more on fuel compared to the average new vehicle. Your annual fuel costs are $2,250, while you can expect to spend $3.71 to drive 25 miles. A full tank of gas costs about $57.
2026 Toyota Tacoma EPA Estimates
ICE | Hybrid | |
Fuel consumption (city) | 20mpg | 23mpg |
Fuel consumption (highway) | 23mpg | 24mpg |
Fuel consumption (combined) | 21mpg | 23mpg |
Range | 382 miles | 419 miles |
Fuel expenditure over five years | $3,000 | $2,000 |
Annual fuel costs | $2,250 | $2,050 |
Cost to drive 25 miles | $3.71 | $3.39 |
Cost to fill the tank | $57 | $57 |
Tank capacity | 18.2 gallons | 18.2 gallons |
The hybrid is certainly no Prius, but it delivers much better savings than the ICE model. The EPA estimates that this model will get 23/24/23 MPG while traveling 420 miles on one tank. You will find yourself Spending $2,000 more on fuel over five years, $2,050 in fuel per year, and $3.39 to drive 25 miles.
Source: Edmunds, AutoEdge, iSeeCars, JD power, EPA
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