As we close out the year, we’ll wrap up with a look at the advice that resonated most. To make sure you don’t miss the insights your colleagues (and competitors) relied on, we’ve listed the 10 most read advice articles of 2025.
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Top 10 how-tos of 2025
Tough strategies, standout habits, proven business guidance, lead generation that works: it’s all here, starting with our most read how-to of the year.
1. 7 proven ways to breathe new life into an ad without lowering the price by Darryl Davis
A price drop isn’t your only option if the market is slow or the quote is outdated. Darryl Davis offers strategies to restart and relaunch that property.
2. 7 powerful ChatGPT prompts that make doing business a no-brainer by Jimmy Burgess
Agents who want to use AI to serve their clients at a higher level, writes Jimmy Burgess, will absolutely outperform those agents who don’t embrace this technology.
3. 7 Real Estate Strategies That Died (But Agents Keep Doing Them) by Jimmy Burgess
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This is a good time to take a closer look at your daily activities and see if you can make adjustments that will lead to greater success, writes Jimmy Burgess.
4. The ChatGPT Prompt Every Agent Needs (But 99% Will Never Use) by Drew Thompson
What if the fastest way to break through your biggest blocks was to ask AI to snap you out of them? Real’s Drew Thompson explains how.
5. Your social media blueprint of a 22-year-old real estate wonder by Jimmy Burgess
Learn the social media secrets from Omer Reshid, a real estate professional and social media expert, who shares his insights with Real’s Jimmy Burgess.
6. The $30,000 Lockbox: Stop Ringing Your Luxury Listings Troy Palmquist
More and more agents are showing homes north of the million-dollar mark using tactics that should only be used at mid-range or lower listings, writes Troy Palmquist.
7. 6 Bad Habits Good Realtors Avoid (and What to Do About It) by Jimmy Burgess
Ready to change your life and your business? It starts, writes Jimmy Burgess, with changing the negative patterns you have fallen into.
8. 7 No-BS Steps to Grow Your Real Estate Business by 2025 by Jimmy Burgess
Ready to grow in the new year? Jimmy Burgess shares practical, actionable strategies to help you achieve your goals.
9. 31 years of brutally honest truths boiled down to 11 insights by Jimmy Burgess
Success is inevitable, writes Jimmy Burgess, when you come from a place where value-added service and customer care are key.
10. Text Your Way to Momentum: 5 Messages Agents Should Send by Jimmy Burgess
Start, don’t wait, to build momentum in your business, writes Jimmy Burgess. Here he offers five texts to send and see the results.
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