   
Michael Saylor and Strategy have now almost lost $50 billion in unrealized profits from when Bitcoin reached an All-Time High (ATH) of $126.5k in October 2025. The company is among the largest holders of the major digital currencies, with approximately 713,502 BTC in its wallet at an average purchase price of $76,052. The leading digital currency continues to dip below $70,000 today, and losses are now piling up.
Saylor remains unfazed
However, Saylor, in his usual style, has doubled down on Strategy’s Bitcoin HODLing policy tweeted:
Strategy’s purchase average was quite lower until mid-2025, but rose sharply after Saylor’s mega-buys around its peak. He also squandered billions of dollars in December and January, when the index struggled between $80,000 and $100,000. However, there is nothing to indicate that Saylor will liquidate any time soon.
The strategy reserve flashes red
In addition to missing out on $47 billion in profits, the company’s stock is negative for the first time in years. The current unrealized loss run started this month when the crypto fell below the average purchase price of $76,502.
The digital currency has already fallen 18% in the first week of February, with no signs of a reliable price bottom. Major players like BlackRock and other ETF issuers are suffering hundreds of millions of dollars in losses every day.
 Bitcoin to the bottom after the strategy sold last Satoshi-Peter Schiff
Leading gold bug and Bitcoin critic Peter Schiff tweeted:
Schiff believes that Strategy’s large purchases have driven Bitcoin’s price up by more than 550%. He predicts that BTC’s bottom will come after Strategy is forced to sell its last Satoshi and all its artificial gains are wiped out.
However, Schiff’s opinion is inaccurate as Saylor continues to add more BTC to Strategy’s coffers every month. He actually accelerated the process in recent months when the price took a hit, so he hasn’t stopped buying, let alone selling, yet.
A Test for Saylor’s “Diamond Hands”
Schiff and other Bitcoin critics now have the opportunity to criticize Saylor’s BTC buying spree over the years. Some would suggest that next time, Saylor should take advantage of some short-term gains and put the interests of shareholders ahead of his personal mission.
However, it is highly unlikely that Strategy’s CEO will stop his purchases, let alone capitulate and sell them on the open market.
#strategy #billion #unrealized #peak #profit