“Home is where I want to be, but I think I’m already thereRyan Malcolm shouts. Now a real estate agent, but perhaps best recognized as the winner of season one Canadian IdolMalcolm uses his musical past in an unconventional way and gets creative with his peers to market social media mentions. His soft cover of […]
In the world of digital products, every visible pixel is a hypothesis that was tested, a decision that was made. While competitors guard their roadmaps, their most valuable lessons are often hidden in plain sight – embedded in the public artifacts of their experiments. The modern designer must become a forensic analyst and learn not […]
The opinions of contributing entrepreneurs are their own. </p><div> Key Takeaways What you see on the first page of search results isn’t always the full story. Small inconsistencies online can quietly shape how humans (and AI) perceive your brand. The old way of managing your online reputation was simple: search your name, check the first […]
This year I want to grow my business (InboxDone.com), we do something old and something new. The big change is that we are moving the budget away from paid advertising and reinvesting in one content marketing strategy. This is not new. I started the company with a strategy that included articles, videos, podcasts, and other […]
For the past five years, to this day, an 800-pound gorilla has taken a seat at the table in every meeting. Taylor Morrison meeting room in each office of the organization. From the headquarters in Scottsdale, AZ, to the three national operating regions, to the division centers in 20 markets in 12 states, to the […]
The opinions of contributing entrepreneurs are their own. </p><div> Key Takeaways Winning brands meet high-intent needs immediately, not through lengthy storytelling. Micro-moments reward usability, speed, and context over reach and impressions. Scroll-stopper videos that flash by in six seconds, voice prompts that answer before you’ve even answered the question, QR codes that load loyalty rewards […]
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Email is skimmed, social ads are scrolled, and even beautiful digital ads can disappear in an instant. But a flyer mailer campaign is different. It arrives in the real world, in someone’s hands, and demands a few full seconds of undivided attention. And if you want to turn that moment into something unforgettable, a dimensional […]
The opinions of contributing entrepreneurs are their own. </p><div> Key Takeaways Clarify your digital identity to prevent your customers from ghosting you. Create a compelling, optimized digital profile with quality media and strategic SEO practices. Analyze and refresh your online presence regularly to maintain relevance and attract attention. Simply put: Ghosting isn’t just a dating […]
The opinions of contributing entrepreneurs are their own. </p><div> Key Takeaways Digital marketing is shifting from keywords to intent. People are now discovering brands through AI tools, social platforms and video – not just Google. By 2026, companies must align their brand presence, media efficiency and end-to-end performance with intent. Success will come from orchestrating […]