Coast premium residential tower on Garfield Terrace, in the exclusive Northcliffe enclave of Surfers Paradise.
A record $5.2 billion in tourist arrivals has led to unprecedented demand for apartments on the Gold Coast, threatening to push prices up further due to a shortage of supply.
It comes as thousands of high-paying holidaymakers prepare to flock to the Gold Coast this summer, with an expected surge in sales inquiries in the city’s top property hotspots.
Coast premium residential tower on Garfield Terrace, in the exclusive Northcliffe enclave of Surfers Paradise.
Coast premium residential tower on Garfield Terrace, in the exclusive Northcliffe enclave of Surfers Paradise.
The latest data from Tourism Research Australia shows that 6.5 million domestic visitors injected $3.7 billion into the local economy in the first six months of this year, while 636,000 international visitors poured a record $1.5 billion into the year to June 2025.
Property agents expect an influx of visitors over Christmas and New Year to see a significant spike in inquiries, with thousands of interstate and international buyers queuing alongside locals for a piece of property on the Gold Coast.
Real estate director Michael Kollosche.
Coast premium residential tower on Garfield Terrace, in the exclusive Northcliffe enclave of Surfers Paradise.
“While other property markets tend to pause over the Christmas holidays, the Gold Coast shifts gears,” says prestige property specialist Michael Kollosche.
“With huge numbers of visitors relaxing on the coast this summer, people have the time and space to explore local properties.
“We expect much of that focus will be on new beachfront condos.”
Last year there was a lot of demand for luxury apartments on the beach, with projects
along Mermaid Beach, Broadbeach and Burleigh Heads, with record prices per square meter.
The average sales price of apartments on the Gold Coast reached $956,000 in September, surpassing Sydney’s $927,000 for the first time ever.
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Coast premium residential tower on Garfield Terrace, in the exclusive Northcliffe enclave of Surfers Paradise.
Coast premium residential tower on Garfield Terrace, in the exclusive Northcliffe enclave of Surfers Paradise.
At the Coast residential tower on Garfield Terrace, in the exclusive Northcliffe enclave of Surfers Paradise, more than 80 percent of the apartments, totaling $280 million, have sold off the scheme, with construction expected to culminate in March next year.
Further south, on First Ave in Broadbeach, $160 million worth of luxury apartments has sold off the scheme at Sea Glass.
Contracts have been signed for more than 60 percent of the 26-storey tower, with the remaining apartments priced from $5,250,000.
“What we are seeing is a lifestyle migration,” says Kollosche.
“People aren’t just buying apartments, they’re buying the Gold Coast way of life – sunshine, walkability and sophistication that rivals Sydney or Melbourne, without the traffic jams.”
Gold Coast construction director Cy Pearson has secured a sixth-floor home at Sea Glass, citing walkable beachfront lifestyle and reduced maintenance as key drivers
for the right dimensions from a large family home.
“As you get older and you’ve worked hard, you really want to spend more time with your family, not taking care of your home,” Pearson said.
“If we live in an apartment on the beach, we can lock it up and someone else will take care of the maintenance of the building.
“I can come home from work, we can grab our bikes, pop into Broadbeach for a meal and go home.
“To me, that’s what it’s all about.”
Sea Glass buyer Cy Pearson.
Despite the momentum, Mr Kollosche warns about the imbalance between supply and demand
the supply of new apartments remains acute.
“The real challenge is that there are not enough new products coming onto the market to meet demand,” said Mr Kollosche.
“With construction pipelines constrained, upward pressure on prices is likely to continue into 2025, especially for premium beachfront apartments.”
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