Ryan Stokes has rejected suggestions that he was at odds with his father about every aspect of the family business, including the media.
Seven West Media Director Ryan Stokes has given an interview to the SWM newspaper The West -Australian After the announcement this week of a merger with Southern Cross Austereo.
Currently Chief Executive of Seven Group Holdings, he rejected suggestions that he was at odds with his father Kerry Stokes about every aspect of the family business, including the media.
“Kerry and I can have different styles and approaches, but fundamentally we are absolutely in line with trying to make the company realized,” he said.
“In a family where business is an important part of what we do, the media have been there all the time. In the personal context, it is 25 years of involvement and support.”
He said that one of his earliest and most precious memories was in the 1980s during the acquisition of Channel Seven in Canberra.
“I could remember, although I was barely old enough to remember, in the boardroom.”
He describes it as an “important part of my life”.
“I am proud of that.”
He also pointed to the digital audience on 7PLUS and what the West has done to build his audience in the nocturnal.
“The highlight will be with Radio, where we can promote the audience between radio, television and digital and create some greater value for advertisers. The excitement about being able to unlock value and that value made for all stakeholders, the challenges outweigh the challenges.”
He added: “What we found with the success of the West and Zeven was the importance of working together to create a stronger presence.
“That was a successful model and if we can emulate that in other markets with what we can do with radio and TV, that would be a great result.”
Ryan Stokes will continue as director of the new company after the merger of SWM and Southern Cross Austereo, while his father will take a step back and will continue as a special adviser to the board that will supervise the Seven Network, the West -Australian, the Nightly and FM Radio -Plplem and Hit triplem.
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