Celebrity suburbs unveiled as prestige prices rise in Byron Bay, Sunshine Beach and Toorak.
Australia’s famed suburbs are exploding in value as some of the country’s biggest names buy homes, consolidate coastal areas and pour millions into remote lifestyle areas.
New market trend data from PropTrack shows Byron Bay is up 14.2 percent, Sunshine Beach is up 12.8 percent and Toorak is up 9.6 percent over the past year, as A-listers, tech founders and influencer families reshape long-standing prestige markets and redraw the country’s real estate map.
The increase corresponds with increased activity in coastal lifestyle neighborhoods and areas where limited supply and demand for celebrities are driving up values.
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NEW SOUTH WALES
The Hemsworths’ Byron connections continue to anchor Australia’s most powerful celebrity property market. Photo: Instagram/liamhemsworth
Byron Bay / Broken Head / Northern Rivers
Byron Bay is Australia’s strongest celebrity market, rising 14.2 per cent as demand for estates and private homes increases.
Broken Head – Chris Hemsworth
Chris Hemsworth’s Broken Head mega-estate has become the country’s most influential celebrity complex.
Located on a hilltop, Hemsworth’s grounds span over four acres and include multiple wings and a rooftop pool. This is Australia’s strongest suburb with a 14.2 per cent increase in values.
Newrybar – Liam Hemsworth
Liam Hemsworth’s 37 hectare Newrybar project demonstrates the shift towards private hinterland acreage.
Liam is building a 37-acre pavilion house with a long pool gym and cabana around a central courtyard. This is the clearest example of area development in the hinterland.
Tomewin-Zac Efron
Zac Efron’s off-grid 128-acre Tomewin retreat has reshaped demand in the Tweed Valley.
Efron’s 128-hectare off-grid eco-building is designed for zero-waste living and has driven demand for the Tweed Valley, where land was once overlooked.
Broken Head – Pat Rafter
Pat Rafter’s 28-hectare Broken Head business is cementing the region as a national enclave for celebrities.
Rafter followed Zac Efron and the Hemsworths into the region with a 28-hectare estate that shows how quickly ex-buyers from the Sunshine Coast are shifting south to ultra-private estates.
Bangalow – Jamie Durie
Jamie Durie’s 3D printed house in Bangalow highlights the rise of sustainable prestige buildings.
Durie is building a 3D printed house in Bangalow and shows how sustainable construction is becoming a prestige status symbol.
Sydney’s east
North Bondi – The Norris Nuts
Norris Nuts’ $35 million North Bondi complex marks the arrival of influencer wealth in Sydney’s east. Image: Instagram
Australia’s largest online family has created a $35 million multiblock compound. Bondi values rose 8.4 per cent as influencer wealth moved into the traditional TV media space.
Bronte – Rove McManus and Tasma Walton
Rove McManus and Tasma Walton continue to trade through Sydney’s elite coastal areas.
The couple sold a Bronte home for $14 million before moving on to a Coogee project. Bronte remains one of the tightest prestige areas in the east.
Vaucluse – Kyle Sandilands
Kyle Sandilands’ $14 million Vaucluse mansion is in one of Australia’s tightest prestige corridors.
Sandilands owns a $14 million mansion on a street owned by some of the country’s most powerful buyers.
This is a true closed-loop market, where listings are often passed between elite households.
Northern beaches
Whale Beach – Nicole Kidman and Keith Urban
Nicole Kidman and Keith Urban’s Whale Beach hideaway remains one of the most private celebrity homes in the Northern Beaches.
Before their divorce this year, the couple preferred homes high above the beach, behind ridges and tree cover.
And while it’s unknown what the division of the couple’s assets will entail, Whale Beach remains one of the safest celebrity hideaways in the state.
Palm Beach – Lleyton and Bec Hewitt
The Hewitts helped cement Palm Beach as a prestige center for long-term celebrity buyers.
Palm Beach continues to attract sporting identities and Sydney executives seeking privacy and amenities. The Hewitts helped shape the coastal barn’s prestige identity.
VICTORIA
Toerak
Toorak rose 9.6 percent as tech wealth, influencers and established business families battle for historic positions.
St Georges Road – Ed Craven
Ed Craven’s $80 million Toorak mansion signals the dominance of tech money at the top of Victoria.
The founder of Stake owns an $80 million haunted house that’s anchoring the new wave of tech money. Toorak rose 9.6 percent as younger buyers took over old prosperity routes.
Edge of Toorak Village – Tina Arena
The old Toorak base of Tina Arena anchors the suburb’s entertainment history.
Arena remains a long-term resident and strengthens Toorak’s mix of entertainment and corporate buyers.
Brighton – Chris and Bec Judd
The Judds’ landmark home in Brighton continues to define the suburb’s sporting prestige.
The Judd house is a Spanish style estate with swimming pool and tennis court.
Brighton remains the suburb of choice for AFL and cricket households.
Brighton – Ricky Ponting
Ricky Ponting’s Brighton residence boosts the suburb’s status among top athletes.
Ponting’s Shanford ownership strengthens Brighton’s link with national sporting talent.
The suburb continues to outperform due to its access to schools and proximity to bays.
Mornington Peninsula and Surf Coast
Mount Eliza – Tones and me
Tones and I’s Mt Eliza portfolio speaks to the growing celebrity appeal on the peninsula.
The singer owns several homes in Mt Eliza, including a $7.08 million estate.
St Andrews Beach – Andy Lee
Andy Lee’s St. Andrews Beach retreat highlights the growing demand for beachfront living.
Lee’s home features a golf simulator and outdoor living areas.
Beachfront property remains one of the strongest celebrity lifestyle purchases in Victoria.
Torquay Edge – Patrick Dangerfield
Patrick Dangerfield’s Surf Coast base underlines the region’s appeal to AFL stars.
Dangerfield lives in a private area on the coast overlooking the bush.
AFL players are now choosing the Surf Coast to escape city density.
Surf Coast – Bailey Smith
Bailey Smith’s 5.8 hectare Surf Coast acreage reflects rising demand for private lifestyle blocks.
The Geelong Cats player purchased 5.8ha near Torquay, reflecting the shift towards acreage within reach of major surf beaches.
QUEEN COUNTRY
Kevin Rudd and Therese Rein’s shares in Sunshine Beach anchor Queensland’s premier celebrity strip, while Margot Robbie owns Tallebudgera Valley.
Sunshine Beach – Kevin Rudd and Therese Rein
Gina Rinehart’s presence in Sunshine Beach underlines the suburb’s demand for billionaires.
Rudd and Rein purchased Pat Rafter’s former home and expanded it next door.
According to PropTrack’s November market trends, Sunshine Beach is the state’s strongest suburb, with a 12.8 percent increase in property values over the past year.
Sunshine Beach – Gina Rinehart
Australia’s richest woman, Gina Rinehart, also lives in Sunshine Beach.
Rinehart’s presence indicates an extreme demand for prestige along the cliffs, where turnover is minimal in Queensland’s hotspot.
Sunshine Beach – Karl Stefanovic
Karl Stefanovic’s Sunshine Beach property strengthens the suburb’s high-profile coastal cluster.
Stefanovic’s ownership further strengthens Sunshine Beach as a closed hotspot for media and business people.
Tallebudgera Valley – Margot Robbie
Margot Robbie’s base in the Tallebudgera Valley highlights the growing celebrity appeal of the Gold Coast hinterland.
Robbie’s family base, known as The Orchard, includes a farm retreat and studio spaces.
The valley has become a go-to zone for high-profile buyers who want space without high-rise density.
Hall – Brad Moran
Brad Moran’s Tallai estate is one of Queensland’s most extensive private estates.
Moran owns one of the coast’s most extensive private estates with resort amenities and recreational areas, demonstrating the rise in acreage.
The button is Mick Fanning
Mick Fanning’s Tugun home is cementing the southern Gold Coast as a magnet for sporting greats.
From Fanning beach hold indicates strong demand along the quieter southern strip.
WESTERN AUSTRALIA
Celebrity homes in Western Australia are defined by musicians, businessmen and miners.
Prestige activities in WA continue to be defined by mining and global creatives.
Cottesloe-Andrew Forrest
The restoration of Andrew Forrest’s Cottesloe mansion highlights WA’s centuries-old prestige corridors.
Forrest is restoring a large heritage-listed mansion that underlines the Western Australian suburb’s long-held prestige identity.
Chitter – Daniel Ricciardo
Daniel Ricciardo’s Chittering farm boasts one of Australia’s most emblematic celebrity estates.
Ricciardo owns a rural estate with its own motorsport circuit.
According to PropTrack data, acreage prestige is now performing strongly across Western Australia.
Yalling-Kevin Park (Silent
Kevin Parker’s Wave House in Yallingup is a global creative retreat overlooking the surf.
Parker’s Wave House is a 50-acre oceanfront recording retreat that attracts creatives from around the world to the region.
SOUTH AUSTRALIA
Celebrities continue to be drawn to the Adelaide Hills for its space and privacy.
Adelaide Hills – Teresa Palmer
Teresa Palmer’s Adelaide Hills home anchors a growing creative presence in the region. Image: Instagram
The Palmer family base has helped position the Hills as a lifestyle alternative for actors, musicians and writers seeking privacy and space.
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