The Pemberton Homes -Team has been at Exp Realty since 2018. In those seven years, Pemberton said that his team has grown year after year 110% and now includes around 200 agents and seven offices, all of whom make the switch to the new launched Pembertonre.
Pemberton said he is grateful for his time at Exp and noted that it was the Glenn Sanford company that enabled his team to grow with the speed it did.
In addition to a real estate brokerage, Pemberton also runs independent title, mortgage, insurance and real estate investment companies. By becoming an independent brokerage, these service companies will be able to seamlessly serve the consumers of Pemberton, he said.
“When I came to my first brokerage, I realized that they gave me a handbook and a cupboard and said good luck. I soon discovered that the broker would not give you things such as lead generation, personalized coaching of someone who has actually done what you are trying to do, access to internal transaction -coordinators, videodatorship, videodatorship, videodatorship, videodatorship, videodatorship, videodatorie, videodinatoorship, videodinato. etc., “said Pemberton. “I had to go outside the broker to rent coaching, marketing advisers, independent transaction companies, staging, the design, all services.”
Because of this experience, Pemberton said that when it was time to build his own team, his goal was to create a model where everything a cop could need to run their business was available to them.
“We are currently offering all our service to agents a la carte style. We have our own videographers and a complete marketing department, and we make brand recordings for agents, as well as coaching and training and of course lead generation,” Pemberton said. “It is a team model, but we have scaled it in a brokerage and now we want to introduce it to the market.”
While Pemberton is enthusiastic about launching his brokerage, he takes some tips from Exp, including the income share program.
“I think if a brokerage does not have an internal income model internally, they will continue, they are far behind,” he said.
In 2024, the Pemberton team closed 1,223 transaction office with a total sales volume of $ 455.54 million, making it the No. 2 Mega Team In Minnesota according to the 2025 Realtrends verified rankings. According to Pemberton, in 2025 his team will be expected to close more than 2,000 transactions, more than $ 800 million in sales volume. Moreover, his team is the number 1 team worldwide at Exp through transaction count and the number 1 for volume.
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