Krishna Rao, MD and Head of Equity Brokerage, JM Financial Services
By betting big on NRI deposits in banks in Kerala, which have crossed the ₹3 lakh crore mark, leading wealth management companies are establishing base or strengthening their presence in the state. They seek to redefine the traditional investment approach, long dominated by bank deposits and physical assets, by offering market-related and new investment opportunities.
JM Financial Services, the brokerage and investment management services arm of diversified financial services firm JM Financial, has invaded Kerala with an eye on the rising HNI and retail investor segments.
The company has launched its brokerage business in Kochi to target the fast-growing retail investors and HNIs looking for professionally managed investment and asset management services.
Krishna Rao, MD and Head Equity Broking, JM Financial Services, said Kochi is fast emerging as the commercial capital of Kerala, with strong infrastructure and thriving IT hubs such as Infopark, K-Infra Hitech Park and SmartCity. With initiatives like the Kerala Startup Mission and pro-business policies including tax incentives, the company foresees a boost in demand for quality financial services and investment platforms, he said.
The Kochi branch offers equity broking, asset management and portfolio management services and offers access to a wide range of asset classes such as equities, equity derivatives, bonds, mutual funds and insurance.
Besides the office in Kochi, JM Financial Services has 14 offices spread across the southern part of the country in cities like Bangalore, Chennai, Coimbatore, Hyderabad, Mangalore, Nellore and Vizag.
Despite global volatility, Indian equities have shown resilience and growth on the back of positive market sentiment and large-cap performance. According to a recent Sebi survey, around 40 million first-time buyers are expected to invest in equities in the coming year.
Published on November 3, 2025
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