It is a new iPhone season. After almost a full year of rumors and leaks, Apple unveiled the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max and iPhone Air, all of which are new functions and important hardware upgrades.
As expected, the completely new iPhone Air has already inspired much discussion thanks to the new slim and light design, but I fear that this has overshadowed a great redesign in this year’s iPhone-up.
I am talking about the iPhone 17 Pro and iPhone 17 Pro Max, both of which have been renovated quite drastically from last year iPhone 16 Pro and iPhone 16 Pro Max.
Apple has expanded the camera module of the iPhone 17 Pro from a square to a raised rectangle of the entire width, which calls it a ‘plateau’. The titanium chassis found on last year’s handsets has been replaced by aluminum, which further wraps around the rear panel (except for a glass plate, which makes wireless charging possible and gives a neatly two -tone effect).
The majority of this went long before the iPhone 17 Pro and iPhone 17 Pro Max were unveiled during the “AWE Droping” event-the large camera housing and the two-tone rear panel, for example, were indicated in renders and mock-ups and suggested by leaked accessories.
And to be honest, at the first hearing about these changes, I was furthest from a fan. I thought that the enlarged camera housing was a non-characteristic step of the typically minimalist design departments of Apple, and the two-tone effect was never entirely logical for me after almost two decades of tight, single-color designs.
But looking at the images of our hands-on iPhone 17 Pro preview and hands-on iPhone 17 Pro Max preview, I have to admit that I have changed from heart. That is partly because the end product is much more refined than the mockups and renderers that we had seen before, but mainly because we now know the story behind some of these design choices.
Form and function
If you ask me, Apple is at its best when the form and function bends. The most iconic products of the company – the Unibody -Mac, the M1 MacBook Air, the iPod – were all made with simple design choices that have built up the aesthetics of the device and at the same time operate a clear function.
Due to this lens, and with the knowledge that is shared during the “Insaw event” event from Apple, the redesign of the iPhone 17 Pro and iPhone 17 Pro Max are much more logical.
For example, the Camerablateau has been raised from the rest of the rear panel to give the phone more internal space to fit a larger battery. Given that the iPhone 16 Pro Max already contained an excellent camera housing, this actually seems like a fairly logical move – we are long past the point of telephones that are flat on tables, and the battery life is clearly more important than shaving a few millimeters of the thickness of the phone.
The two -tone panel has a similar story. The smaller glass area at the back of the iPhone 17 Pro and iPhone 17 Pro Max is thanks to an extensive aluminum chassis, which replaces last year’s titanium rails to offer better heat disipation. It is a functional movement that also gives the phone a robber, industrial appearance (not that this necessarily translates into improved sustainability).
It helps that the “two-tone” effect is really a bit more subtle than some tipsters had suggested and it is especially difficult to be enthusiastic about CAD renders who spotted the shape of the phone in bright yellow and red, as there turned out to be a presumably leaked image.
Before Apple’s “awe event”, I generally suggested that the changes that came to the iPhone 17 Pro would be purely aesthetic in nature – although, given Apple’s Track record, I might have assumed that there would be a functional advantage.
What do you think of these new designs? Let us know in the comments below.
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