The opinions of contributing entrepreneurs are their own. </p><div>
Key Takeaways
- Reinvention happens through small choices that align with purpose and truth.
- Women who turn pain into strength are reshaping entrepreneurship for generations to come.
- The supportive community reflects our resilience and helps us build back stronger after setbacks.
After successive divorces, it would have been easy to believe that I had to do it all alone. During the pandemic, the world was quiet. My daughters were home, routines disappeared and my future felt unknown.
But even in that silence I never felt hopeless. I felt invited. Invited to pay attention, to choose faith, to build something meaningful from within.
When the divorce was final, I started a business with someone I loved and trusted deeply. We built Wellness Eternal together in its earliest form (a physical exhibition space of Biohacking Tech). But friendship and entrepreneurship are not the same language. After eleven months she decided to leave. She’s still a good friend, but she wasn’t supposed to be a business partner. I was left with a young company in pieces and a choice: let go, or rebuild it into something stronger, brighter and truer. I opted for reconstruction.
Wellness Eternal did not start as a brand. It started as a notebook of ideas, research, passionate conversations, prayers and nightly reflections. It was never about perfection. It was about the goal. Our goal was, and still is, to bring effectiveness and empowerment to a confusing industry that is still in its infancy: biohacking. I plan to share the solutions that have helped me and my daughter heal, while bringing integrity, science, and spirit to a wellness space that sometimes forgets the human heart.
Related: When Life Breaks Down, Entrepreneurs Rebuild – 5 Lessons from the Science of Resilience
What surprised me most was that the more I shared my story, the more I saw women walking through the same kind of fire, only they turned it into light.
One of them was Pam Gold. I met her through one of my first mentors, the same mentor who believed in me at eighteen, before I had any titles or security. Years before the rest of the world was talking about biohacking, Pam was building it. She founded HACKD Fitness in New York City, a space where performance, recovery and technology worked together, compression therapy, PEMF, red light, oxygen, strength in minutes instead of hours. HACKD has since been renamed PRTL.
But what most people miss is that the evolution to PRTL was not a rescue mission. The name change was intentional and already in motion. What changed after the pandemic was not its purpose, but its direction. People no longer wanted to go faster. They wanted to feel whole. PRTL became a haven not only for physical strength, but also for nervous system balance, mental clarity and inner alignment. For her, reinvention did not mean starting over. It allowed a vision to deepen as the world changed.
Another woman who reflects this kind of grace and grit is Jenna Zwagil. She went from homeless – living in her car, to building a multi-million dollar wellness business, losing her marriage and identity in the process. She could have stopped. Instead, she chose to rebuild with three guiding truths: wisdom, wealth and well-being. She now runs companies, raises four children and speaks openly about wellness, wisdom and wealth. Her platform, Bitcoin is Bae, is not just about finance. It’s about sovereignty. It’s about the choice to live and lead in resonance with who you really are.
These women didn’t save me. They reflected me. They reminded me of who I already was and who I was still becoming. Their lives made it clear that pain is not something to hide from. It’s a teacher. It’s a sculptor.
And this is not just our story as individuals. It is a growing movement among women in entrepreneurship. Single mother entrepreneurs are now running one in three women-owned businesses in the United States. Nearly sixty-nine percent of single mother business owners say so wants to grow to a small, medium or large business, compared to fifty-two percent of entrepreneurs without children. And 42 percent of enterprising mothers say so started a business build generational wealth for their children. These women don’t build for vanity. They build for heritage.
Related: What My Firefighter Recovery Taught Me About Biohacking—and Building Resilience
What I learned from all this is that reinvention is not one bold leap. It’s a thousand little choices. Tell the truth, even when it’s uncomfortable. Let go of what no longer fits, even though it once felt safe. Don’t confuse loyalty with self-denial. Ask for help. Stay close to the people who hold your vision when you forget how. And if you have daughters watching, show them that strength and gentleness can exist in the same breath.
Pam taught me that disruption often precedes innovation. Jenna taught me that reinvention is not rebellion; it is coming home to yourself. My daughters have taught me that healing is not just something you do for yourself. It’s something you pass on.
And today I look at my life, my daughters, my marriage, my business, and I know that none of it would exist without the breakup that preceded it.
Reinvention does not mean becoming someone new. It’s remembering who you are.
It turns what hurts you into what heals others.
That is the art of reinvention.