Certainly has launched a new home warranty product focused on real estate transactions through a long-term relationship with six affiliated brands Compass International Holdings.
The company says Assurant Home Warranty will be offered to approximately 300,000 agents in all participating countries Compass brands – including Coldwell banker, Century 21, Better Homes and Gardens Real Estate, ERA, Corcoran And Sotheby’s International Realty.
This move expands Assurant’s home protection business into the real estate sector, complementing its existing warranty and protection business in mobile, automotive and residential services.
“Assurant’s expansion into the real estate channel marks a critical milestone in the evolution of our home protection portfolio,” said Keith Demmings, president and CEO of Assurant. “For decades, we’ve earned the trust of the world’s leading brands by delivering protection programs that advance their strategies, strengthen their brands and create meaningful value for consumers. Today, we’re bringing that same discipline and scale to a home warranty market ready for change.”
He added: “Our relationship with CIH, a leader in the US residential real estate brokerage industry, is based on a shared commitment to empowering brokers and agents while redefining what homeowners can expect from protection. Our ambition is clear: to become America’s leading provider of home warranties by making home buying, selling and owning seamless, reliable and worry-free.”
The program is designed to integrate into real estate workflows through an agent-centric portal and is supported by a nationwide network of service providers and dedicated customer support. Assurant says this approach allows agents and brokers to provide warranty coverage as part of transactions and maintain relationships with customers after closing.
Leaders add that the warranty offering is intended to help buyers manage repair costs while providing sellers and agents with an additional transaction-related service.
“Assurant is redefining the way home warranty protection is delivered and maintained in the real estate market. Partnering with Assurant gives agents the tools to deliver added value to their clients,” said Don Casey, CEO of Integrated Services at Compass International Holdings. “This approach allows agents to confidently stand behind an offering that supports homebuyers and helps strengthen relationships beyond the transaction.”
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