CEAT expects the integration of Camso the top line to stimulate by 10-15%

Tire maker Ceat said on Tuesday that the integration of the Camso brand with itself will give a boost of 10-15 percent to the top line.

Mumbai with a head office reported a turnover of RS 13,218 Crore for FY25.

Last December CEAT concluded a final agreement with Michelin to acquire the bias tires of the Camso brand of the high roads of the construction machines and the business community follows for approximately USD 225 million.

Ceat is currently integrating Camso with himself.

“As soon as we fully integrate it into the supply chain, the immediate topline impact 10-15 percent could be. The Bottom Line Impact in terms of margin accetion, etc. It takes some time to engage about four to six quarters,” said CEO MD and CEO Banerjee in a virtualjee.

The company expects the deal to be already the general margin for it, he added. According to the tire maker, the Camso-acquisition is important for its ambition to become a leading global player in the segment with high Margin Off-Highway tires (OHT), because it will give the company access to a global customer base, including more than 40 international OEMs (original manufacturers) and manufacturers of original equipment, manufacturers, together with original equipment) and manufacturers with original equipment, with original equipment, with original equipment, with original equipment, with original equipment, with original equipment) and manufacturers, with original equipment) and manufactures, with original equipment. In Sri Lanka. Camso is a premium brand in tires and traces of construction machines with strong equity and market position in the EU and North -American aftermarket and oe segments.

Ceat said that it will mainly concentrate on five regions -Europe, North -America, Brazil, Australia and South Africa -to scale up his play in the OHT segment.

The business officer stated that the income of the company’s international activities are currently good for 19 percent of the total income and is expected to take up to 25 percent with the integration of Camso.

The civil servant noted that the acquisition of Camso Cat is accessing to the construction tires and traces. “So immediately we will use access to the global OEMs and the strong distribution channel that we get from Camso. So that would be the first effort, and then we would continue to other categories,” he added.

Organically, the tire maker also works on the development of products for various other segments, including forestry and steel material treatment, the civil servant explained.