Cathie Wood sees competition for Nvidia as ARK projects a custom silicon boom by 2030: Amazon is the ‘sleeping giant’ – Advanced Micro Devices (NASDAQ:AMD), Amazon.com (NASDAQ:AMZN)

Cathie Wood sees competition for Nvidia as ARK projects a custom silicon boom by 2030: Amazon is the ‘sleeping giant’ – Advanced Micro Devices (NASDAQ:AMD), Amazon.com (NASDAQ:AMZN)

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Earlier this week, Cathie Hout emphasized the increasing competition for Nvidia Corp (NASDAQ:NVDA) as ARK Investment Management predicts that custom AI chips could control more than a third of the computer market by the end of the decade.

ARK sees custom silicon reshaping the AI ​​computing market

Frank Downingsaid ARK’s research director for the next-generation Internet in a message at X that the company expects that “by 2030, more than a third of the computer market will be custom silicon.”

He defined custom as non-GPU chips – essentially alternatives to products from Nvidia and Advanced Microdevices, Inc. (NASDAQ:AMD) – although he noted that the boundaries of the industry are “blurring.”

“Everyone knows about Google’s TPU, but Amazon is the sleeping giant that’s waking up,” Downing wrote.

A chart shared by Downing shows that traditional servers are rapidly losing market share to accelerated computing, with application-specific integrated circuits (ASICs) gaining ground alongside GPUs through 2030.

Wood amplified the message, sharing the message and adding, “Competition for Nvidia.”

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