Can you guarantee yourself without social media?

This talk will show how brands and professionals can stop being dependent on social media and build a solid and strategic digital presence through WordPress. I will present how to integrate website, social networks and Google My Business to create a complete digital ecosystem – that generates authority, attracts customers and turns visibility into real sales.

Target group:
Entrepreneurs, freelancers, self-employed professionals and content creators who want to strengthen their digital positioning and learn how to use WordPress as a central growth tool.

Goal:
Learn how WordPress can be the strategic pillar of a personal or business brand, connecting marketing, content and authority in a sustainable way.

Data and references:
Studies on Digital Behavior, WordPress Usage Statistics in Brazil and Digital Marketing Trends 2025.

Who watches, learns:
How to turn followers into real leads using WordPress
How to structure a digital presence beyond social media
How to use the website as an authority and conversion tool

Presentation slides »