Asia is home to approximately 40% of the world’s domestic workers1a workforce that plays a crucial role in supporting labor force participation and boosting economic activity across the region, but often lacks access to financial education.
David Broom, Chief Client and Distribution Officer at Sun Life Asiasaid: “At Sun Life, our mission is to help customers and communities achieve lifelong financial security. Financial literacy, education and empowerment are central to that mission, and our partnership with Aflatoun International ensures we reach underserved communities.”
The twelve-month program is designed to reach more than 30,000 domestic workers across Asia and deepen their financial skills through educational workshops, toolkits and training sessions. The program is tailored to each stage of employment and delivered through trusted local organizations, ensuring financial education has a positive impact on domestic workers in every market.
Sun Life Asia’s commitment to the program follows the success of ‘Dare to dream’ developed through partnership with Uplifters, a Hong Kong-based charity and online education platform supporting migrant domestic workers across Asia.
Broom said: “Domestic workers are vital to the economic and social fabric of the region. Through this partnership, we want to provide them with greater access to the tools and resources needed to make informed financial decisions – creating a lasting ripple effect for stronger, more sustainable communities.”
The Aflatoun International partnership significantly expands Sun Life’s impact on financial literacy across the region. In addition to Uplifters, more local partners in other markets will be announced in 2026 under the Brighter Financial Futures program, which connects communities with customized financial education.
The curriculum, delivered online and through in-person sessions, is designed to equip participants with practical financial knowledge and confidence, with an emphasis on building emergency savings, preparing for the future and protecting against informal lending and common scams. They also build resilience and support healthy family relationships through sustainable planning and communication.
Kirsten Theuns director of strategic partnerships and development at Aflatounsaid: “Financial education strengthens communities from the ground up. By giving domestic workers the confidence and tools to manage their finances, we help unlock new opportunities – not just for themselves, but for their families and the wider community. We are excited to enter into this partnership with Sun Life and believe it will mark an important step towards greater inclusivity across the region.”
Individuals can register their interest in Brighter Financial Futures online: aflatoun.org/brighterfinancialfutures
About life in the sun
Sun Life is a leading international financial services provider providing asset management, asset management, insurance and healthcare solutions to individual and institutional clients. Sun Life operates in a number of markets around the world, including Canada, US, UK, Ireland, Hong Kong, Philippines, Japan, Indonesia, India, China, Australia, Singapore, Vietnam, Malaysia and Bermuda. As of September 30, 2025, Sun Life had total assets under management of $1.62 trillion. For more information, please visit www.sunlife.com.
Sun Life Financial Inc. is traded on the Toronto (TSX), New York (NYSE) and Philippine (PSE) stock exchanges under the ticker symbol SLF.
Please note: All currency figures are in Canadian dollars unless otherwise stated.
About Aflatoun International
Aflatoun International is a global organization committed to youth empowerment through social and financial education. With a focus on social and emotional learning, entrepreneurship and financial literacy, Aflatoun equips children and youth with the skills and knowledge needed to become active global citizens. Since its founding in 2005, Aflatoun has reached more than 100 million children in more than 110 countries, transforming lives and communities worldwide.
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Published on January 9, 2026
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