Adrian Wojnarowski Launches YouTube Series to Help Fund St. Bonaventure Basketball’s NIL Efforts

Voy bombs!

St. Bonaventure general manager of men’s basketball Adrian Wojnarowski returns to media by hosting a new series called “The Program with Woj.” This is not a harbinger of a return to an insider role, but rather a way to raise money for the school’s NIL, where the vast majority of revenue will go.

The weekly series will appear on YouTube, where Wojnarowski will interview major team builders using his extensive contacts from his decades in sports media and his first year in the front office.

“I am learning a lot in this role as GM at St. Bonaventure and want to explore my new world with many of the innovative team building minds in the sport,” said Wojnarowski The Athletics. “My financial motivation with ‘The Program’ is simply to generate revenue that can be distributed directly to our players on campus.”

The show is produced by Chris Corcoran’s In the Arena Studios. “The Program with Woj” already has a title sponsor with the Novig company.

Wojnarowski, 56, recently received the Curt Gowdy Media Award from the Naismith Basketball Hall of Fame for his stellar career-breaking stories, writing columns, recording podcasts and appearing on radio and TV. Just over a year ago, Wojnarowski shocked the media and basketball worlds by retiring as ESPN’s NBA insider and becoming the general manager of his alma mater.

Wojnarowski walked away from $20 million when he decided to leave ESPN.

In Wojnarowski’s first season at St. Bonaventure, the Bonnies went 22-12 overall, 9-9 in the Atlantic 10 and failed to make the NCAA Tournament.