Crypto traders have nowhere to hide. It’s been a tough week for Bitcoin, Ethereum, Solana and other top 10 holders. While optimism is high, the only question that matters is: why did crypto fall in value today?
As is evident, the total cryptocurrency market capitalization has fallen by 2% over the past 24 hours, pushing its valuation to around $3.1 trillion. Although Bitcoin crypto tops the appreciation chart, it disappointingly broke below $90,000, dragging other coins including Ethereum, Solana and XRP along with it. What started as a local correction has turned into a broader sell-off, leaving investors wondering where the bottom lies.
While the 2025 “Moon” talk has died down, the current volatility is being driven by a “perfect storm” of macroeconomic tensions, technical glitches in Bitcoin, and a high-stakes appearance by President Donald Trump at the World Economic Forum (WEF) in Davos.
Trump: Greenland or tariffs
The market: pic.twitter.com/Sm8MIuEyMS
— Not Jerome Powell (@alifarhat79) January 20, 2026
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The Davos Factor: Trump’s ‘Greenland’ Tariffs on the WEF
Even if you’re apolitical, the main catalyst for the current jitters is President Donald Trump’s special speech at the World Economic Forum (WEF) in Davos. The market is reacting to the consequences of his ‘America First’ trade policy, especially the escalating ‘Greenland crisis’.
A stronger stance against Donald Trump is needed, says Gavin Newsom as he addresses Sky News in Davos.
Gavin Newsom says the EU ‘must stop doing what it’s doing’ or it could be ‘devoured’ by the US president. pic.twitter.com/9mZmAvsmBG
— Sky News (@SkyNews) January 20, 2026
Trump recently proposed sweeping tariffs on European countries, starting at +10% and possibly rising to +25%, as leverage in his bid to acquire Greenland. Historically, rates tend to “spread” upward momentum, and that was evident last week. Bitcoin and some of the best cryptos to buy fell sharply but have reversed losses.
With European leaders vowing to retaliate with a €93 billion ‘trade bazooka’, global investors are fleeing ‘risky’ assets, including the top Solana meme coins, and piling into traditional safe havens. A telling sign of current sentiment is that gold has soared to record highs above $4,600, while Bitcoin has failed to act as ‘digital gold’ and has fallen alongside the relatively highly volatile tech stocks.
GOLD ✨
Gold has broken above the three-month resistance level as the flight to safety intensifies amid worsening geopolitical uncertainty. As long as gold stays above this line, we expect it to go up.
PS When an equity taper occurs, cash is king. pic.twitter.com/UafUGXYIlM
— The Big Tuesday (@great_martis) January 20, 2026
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Institutional exit, eyes on Bitcoin: will it drag Ethereum, XRP and Solana?
After a record-breaking 2025, institutional interest in spot ETFs faces its first real test of 2026. The data shows that the smart money is currently either on the sidelines or actively exiting the market.
After a period of aggressive accumulation, US-listed spot Bitcoin and Ethereum ETFs have recorded worrying net outflows over the past 48 hours. Trackers show that more than $800 million worth of spot Bitcoin ETFs were redeemed this week. There has been no inflow, which has further weakened the bulls.
(Source: SosoValue)
Analysts suggest institutional players are locking in profits after the impressive BTC USDT surged towards $126,000 last year. What may also be causing a liquidity crisis, with negative consequences for Bitcoin and the next cryptocurrencies that will explode, is Martin Luther King Jr.’s recent vacation. in the US, which has created a liquidity gap. The net result was an increase in the number of institutional sales orders.
A bigger redemption could explain why the king of crypto is struggling to maintain its position, creating a ‘pull’ that is pulling down Ethereum, Solana and XRP. Earlier today, Bitcoin price fell below the psychological support level of $90,000. This breach caused a cascade of over $371 million worth of Bitcoin leveraged for long liquidations in the last 24 hours.

(Source: Mint glass)
As prolonged liquidations force spot selling of collateral, the renewed selling pressure is dragging other altcoins along with it. Ethereum is struggling to hold the $3,100 mark, down -10% in the past week. Similarly, Solana, known for its high beta, is down 11% over the past week as traders withdraw from fast-growing and volatile ecosystems.
XRP crypto has not been spared either. Despite positive news about Ripple’s tokenization of real-world assets, the XRP USD price fell below $2, a round number and a psychological level. XRP has sold off strongly since January 14.

(Source: Coingecko)
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