Want to celebrate 20 years of Casino Royale?

The 2026 experience calendar is split into four categories: Ascend and Unleashed are the top offerings, with outings likely to cost an average salary. Supertours and Supercharged are slightly less luxurious, open to all owners and promise ‘unforgettable experiences around the world all year round’. These include a Best of British event at Festival of Speed, a drive through Morocco and a series of Chinese trips. The Supercharged side of that coin means a day of instruction from Aston’s experts, similar to those described in the forum thread, at Silverstone’s Stowe Circuit and the Millbrook Proving Ground. Certainly a good place to get to grips with the cars, especially with models like the Vanquish now sending more than twice as much power as a 911 Carrera through the rear wheels.

However, once you’ve heard about Ascend and Unleashed, it’ll be hard for an Aston fan to think of much else. Ascend is promoted as ‘the pinnacle of ultra-luxury and exclusivity’, with each trip taking customers for four or five nights of ‘breathtaking driving routes with unparalleled cultural immersion’. So there’s one for Le Mans to see those epic Valkyries in action, one to see F1 in Texas, and even an Italian excursion to celebrate 20 years since the Casino Royale movie. No poison or barrel scrolls included.

Unleashed is where the Aston trips get very serious. Only available to customers with ‘limited-edition, track-focused models’ – think Valkyrie, Vulcan and Valiant, not Vantage S – they take place on F1 circuits and promise the best of the best when it comes to coaching, accommodation and food. Driving shouldn’t be bad either, considering the circuits on offer are Monza (imagine a V12 stuck for 80 percent of that lap), the Red Bull Ring and Paul Ricard.

As the super-rich increasingly move from being flexible with assets to flaunting experiences, this sort of thing from Aston Martin (and the other supercar makers) will grow in scale. Finbar McFall, Aston’s Global Marketing Director, said: “We are delighted to offer customers and admirers these exceptional opportunities to immerse themselves in the ultra-luxury lifestyle of Aston Martin. From the exclusivity of Ascend to the adrenaline rush of Unleashed, each program reflects our unwavering commitment to creating unforgettable memories. Whether it is cultural discovery, track performance or the thrill of a scenic drive, there is something that will captivate every Aston Martin enthusiast.”

And if you fancy beating a Valkyrie around Monza in September (who wouldn’t) then you’ve taken your jackpot winnings to the right place – check this out…