Tour Edge has quickly gone from being a non-factor in the golf ball space to now having two entries in two different categories.
Following a massive rebranding of the company, including a brand new range of exotic woods and irons, along with the company’s first ever golf ball, Tour Edge is adding to the golf ball range with the new Hot Launch Golf Ball.
“Golfers are turning to Tour Edge in record numbers,” Tour Edge president Tim Clarke said in a statement. “This launch strengthens our entire brand position and gives everyday golfers a new option for distance performance.”
While the previously released Exotics golf ball is a Tour-level golf ball with a urethane cover, the new Hot Launch ball is a two-piece, surlyn cover built for exceptional distance.
Thanks to soft 55 compression and Tour Edge’s AccuSonic Core, golfers with lower swing speeds can generate and roll maximum speed with the Hot Launch Golf Ball.
“Testing with both amateur golfers and extensively with our own robot has proven that our aerodynamic design and 55 compression core achieves optimal performance for this player,” said Tour Edge VP Research & Development Matt Neeley. “I’m glad golfers around the world want to give this a chance.”
Although the softer ball means lower spin, a shallow 312-dimple pattern promotes a high launch trajectory, increasing carry distance and steepening land angles.
“So many golfers benefit from our game improvement technologies in Hot Launch clubs, so we’re excited to now offer a golf ball solution built on that same philosophy,” said David Glod, CEO and founder of Tour Edge. “Like the clubs, the Hot Launch golf ball is designed to help players hit the ball further, launch higher and stay in the game more often.”
My Opinion: Tour Edge also offers excellent value in golf balls
Tour Edge has always been one of the game’s best secrets in terms of value, making excellent golf clubs, especially for slower and novice players, at prices that compete with the major OEM’s previous generation models.
Now it’s throwing some of that weight into the golf ball space.
The new Hot Launch golf ball is something very Tour Edge, especially for just $20. There aren’t many other golf balls that perform the same at that price.
For a slower golfer looking for a “Fountain of Youth” ball that can keep up with – and maybe even pass – younger golfers, the Hot Launch golf ball is a great option.
Price and availability
Tour Edge Hot Launch golf balls are available for Pre-order now at TourEdge.com and ships from February 2.
A dozen golf balls costs $19.99.
Do you want to find the best golf ball for your game? Find a club fitting location near you at True Spec Golf.
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