My routine #32 – Elin Alemdar
Many people use black or brown mascara to frame their eyes. But now a new mascara trend has emerged – perfect for those who want to try something different from the classic colors. The unexpected shadow? Gray! The gray mascara trend has quickly become the talk of the town on TikTok, and the color is perfect for those who prefer minimalist eye makeup and a natural frame around the eyes.
That’s why you should use gray mascara
The gray mascara has become popular because of its cold and steel gray hue. The color is subtle and provides a soft eye look and gives the lashes nice length and definition. With blue and green eyes, the eye color is accentuated and more intense, while with warm light brown or amber eyes, a soft effect is created that lifts the entire look. The gray color provides beautiful contrasts with both the hair and the eyebrows and makes the eyes pop in a more natural way!
Gray mascara has become extremely popular on TikTok! Many people like the new trend because the eyelashes still grow long and full, but in a more subtle and natural way. The trend is perfect for those who think black or brown mascara can feel too harsh around the eyes and want a smoother transition.
Step by step: how to use gray mascara?
ELLE has put together the steps to easily incorporate gray mascara into your routine!
step 1: Start with a subtle makeup base
To match the gray mascara, the tip is to apply a natural and soft make-up base. Feel free to use creamy make-up products in earthy colours, these often apply evenly and blend in nicely.
Step 2: Replace your mascara with gray
The second step is to replace your usual mascara with a gray variety. Apply the mascara as usual, from root to tip, to lift and add volume to the lashes! Do you want even more impact? Curl lashes before application for maximum volume. If you want to use eyeliner, go for an almost invisible line. The technique used for micro eyeliner is perfect here: apply a thin line along the lash line to keep the focus on the eyes.
Step 3: Add a glossy lip gloss to finish
To complete the minimalist make-up look, the last step is to apply a mirror-shiny and transparent lip gloss or a lip gloss in a color close to the skin.
Photo: Launchmetrics/spotlight
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