Gernot Döllner says Audi doesn’t need a truck, at least not now. An Audi version of the upcoming Scout Terra is not planned. A cool SUV is more likely. Audi is known for thinking outside the box, and the quirky A2 is probably the best example of Ingolstadt’s willingness to experiment. There was also a […]
The company’s Chief Creative Officer is against the trend of dashboards with many screens. Massimo Frascella prefers a mix of analog and digital controls. Future models will prevent screen overload. Audi promises a return to form in terms of interior quality. Screens have taken over car interiors for several reasons. Cost savings are the most […]
Sales of Audi’s flagship took a nosedive last year, with deliveries of the A8 falling 26.3 percent to just 14,955 cars. It’s not hard to see why. The current generation is showing its age and has been around since 2017. Additionally, demand for full-size luxury sedans has steadily declined as SUVs dominate the market. The […]