Stellantis is still figuring out which of the fourteen brands to keep

Stellantis calls its extensive portfolio a “constellation of fourteen iconic car brands,” but managing it is not easy. In Europe, that constellation includes Alfa Romeo, Fiat, Maserati, Abarth, Lancia, Citroën, Peugeot, DS Automobiles, Opel and Vauxhall. On the American side there is Jeep, Dodge, Chrysler and Ram. Some are seriously underperforming and there is constant […]

Jaguar Design boss fired

Jaguar’s recent rebranding has attracted heavy criticism. Fans opposed the automaker’s controversial ad campaign and had a lot to say about the Type 00 concept, mostly negative. Now the company is reportedly firing longtime design boss Gerry McGovern in response. According to reports from Coach And Coach IndiaMcGovern was “escorted out of the office” earlier […]