Saylor hinted at the new purchase on Sunday.
Strategy spent approximately $1.25 billion to acquire 13,627 BTC at an average price of just over $91,500 per unit. The total supply has risen to 687,410 BTC, acquired for $51.80 billion at an average price of $75,353 per bitcoin.
Considering the cryptocurrency’s price growth in recent years to $90,600 at the time of writing, that puts Strategy’s fortune at almost $62.3 billion, or an unrealized gain of more than $10 billion.
Strategy acquired 13,627 BTC for ~$1.25 billion at ~$91,519 per bitcoin. As of 1/11/2026 we had levied 687,410 $BTC purchased for ~$51.80 billion at ~$75,353 per bitcoin. $mstrer $StrC https://t.co/5UttS1LCy2
— Michael Saylor (@saylor) January 12, 2026
The company’s BTC shares have been growing steadily over the past year and a half. Since Donald Trump won the presidential election in late 2024 and it became known that there would be a substantial regulatory change in the country, Saylor and his firm had stepped up their efforts.
However, Strategy stock prices have followed BTC’s volatility in recent months, which has been mainly driven by bears. MSTR traded above $450 last summer but fell 65% to close at $157 on Friday.
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