Mercedes-Benz Malaysia (MBM) has announced the appointment of Martin Schulz as its new CEO and president, effective February 1, 2026. Schulz will also take on the role of head of Mercedes-Benz Cars Southeast Asia, overseeing four key markets: Malaysia, Singapore, Thailand and Vietnam.
Schulz brings a wealth of experience, having started his career at Mercedes-Benz in 1999. He previously held CEO positions in the United Arab Emirates (UAE) and Romania, in addition to more than ten years of senior management positions in Asia (Vietnam, Thailand and Korea). Before his latest appointment, Schulz was based in Stuttgart, Germany, the headquarters of Mercedes-Benz, where he held various sales marketing roles.
Schulz succeeds Amanda Zhang who was appointed CEO and president of MBM in August 2023. Under her leadership, MBM implemented Southeast Asia’s first ‘Retail of the Future’ agency model and launched its first luxury flagship, Stars@Mercedes-Benz Bangsar.
She also expanded the local product portfolio, expanded the electric vehicle (EV) charging ecosystem and strengthened regional markets. Zhang will remain a member of the board of directors and serve as a senior advisor to the company.
“It has been a privilege to lead Mercedes-Benz Malaysia and Singapore, and I am immensely proud of what our team has achieved together in the region. I warmly welcome Martin Schulz as he takes on this crucial role and have full confidence in his leadership as he takes the organization into its next phase of growth in Southeast Asia. I look forward to supporting a smooth transition and continued momentum for the company,” said Zhang.
“I am pleased to return to Asia and join the teams in Malaysia and the Southeast Asia region. This is a period of tremendous opportunity for Mercedes-Benz, and I am committed to working closely with our colleagues and valued retail partners to deliver exceptional customer experiences, products and services and strengthen our leadership in luxury mobility in this vibrant region,” said Schulz.
“I would like to express my sincere appreciation to Amanda and her team for their outstanding performance, her support in ensuring a smooth transition and her continued guidance on key strategic initiatives for our business in Southeast Asia,” he added.
Do you want to sell your car? Sell it with Auto.
#MercedesBenz #Malaysia #announces #Martin #Schulz #president #CEO #succeeds #Amanda #Zhang #paultan.org