How to use FreshRank to turn dying posts into traffic winners

Your old blog posts are just sitting there, collecting dust and losing rankings. 🤷‍♂️ Google has already moved to newer, fresher content and your competitors are outpacing you. We know this story more or less firsthand because this has happened to us in the past.

Here’s what most people don’t know: updating existing content crushes writing new posts from scratch. It’s faster, it ranks faster and Google even rewards it. But do it manually? That means spending hours checking facts, analyzing SEO, reviewing Search Console data, and rewriting paragraphs.

That’s why we built FreshRank to help you make everything much more efficient. FreshRank analyzes your content 🔍, pulls real traffic data from Google Search Console 📊, fact-checks your claims ✔️, finds SEO opportunities 🚀, and ultimately even rewrites them using AI ✍️.

This manual explains exactly how to use it.

What FreshRank does

FreshRank has three main groups of features:

• It connects to Google Search Console to pull the actual data from your website and then indicates which of your posts need the most attention at the moment – ​​based on traffic trends, rankings, etc.
• It analyzes your content using the omniscient computer god AI and gives you concrete, actionable suggestions on how to improve that content – ​​it points to exact parts of your message, wording, data and facts.
• It is then able to write an updated draft for you, based on all those previous suggestions plus your own presets.

It’s basically your all-in-one content update team.

This is just an overview of what FreshRank is, so now let’s dig into the nitty-gritty and show you how you can use this plugin to reach its full potential:

How to use FreshRank

This is simple, so let’s not spend too much time on this. FreshRank is a classic WordPress plugin. To install it, all you need to do is grab the .zip archive here and upload the plugin to your site via the WordPress Dashboard → Plugins → Add Plugin → Upload Plugin:

Then activate it when the upload is complete.

Once that’s done, you’ll see a new section in your sidebar – “FreshRank AI”; go directly to the settings panel:

You have to set a number of things there:

FirstOn the Google Search Console tab (image above), add your “OAuth Client ID” and “OAuth Client Secret” to connect to GSC. You can get both directly from Google Cloud. Here you can manage all your API access to Google’s services.

How to set up GSC integration in FreshRank:

Here are the official guides on how to do that: Use OAuth 2.0 to access Google APIs and one more about how create access data.

Here’s a quick version of how to go through the sign-up process, but keep in mind that it changes often. Therefore, I recommend that you consult the official manuals, which are always updated.

Start at https://console.cloud.google.com. Sign in with the same Google account you use for GSC.

Create a new project: click on the project drop-down box next to the logo. New project → Create.

From the sidebar, go to APIs and Services → Library and search for ‘Google Search Console API’. Turn it on.

Go to APIs and Services → OAuth Consent Screen. Click Get started and provide your “App Name” (e.g. “FreshRank Connect”);

• Audience: External.
• Contact details: your email address.
• Click Create.

Now go to APIs and Services → References. Click Create Credentials → OAuth Client ID. To elect Web application. Enter the name again. Add your Authorized redirect URIs – that’s what you get from FreshRank – just look under the OAuth fields in the WordPress panel:

Grab it and paste it back into Google’s settings. Click Create.

You will now see your OAuth client ID and client secret. Copy these and paste them into the FreshRank settings.

Note: You can use FreshRank without GSC, but you won’t get priority features (data on which articles to update first). Just do it. It’s free.

If everything went well, you will see a success message in the panel.

While you’re here, be sure to check the box at the top that says ‘Enable SSC-based item prioritization’.

At this stage, FreshRank receives all your traffic data from GSC and begins analyzing your site for content that needs updating first.

Nextenter your OpenAI API keys.

You can do that on the next tab:

You can obtain your API key at platform.openai.com.

This is also a good time to choose the AI ​​models that will do all the work. FreshRank gives you a handful of choices – it supports all the most recent models – and you can switch between them. If you’re not quite sure what to choose here, stick with the pre-selected options. FreshRank always comes with a good preset. 👍

Pro move: I actually encourage you to test multiple models to see which one you like best and which ones work best for your site/content/niche.

Analyze content with FreshRank

Now that the installation is complete, we can start the content analysis.

To get the fun started, head to the main FreshRank window in your WordPress dashboard:

You’ll see a list of all your published articles, along with options to analyze the entire list or select individual articles for analysis.

If you have GSC integrated, you will also see an additional option to prioritize it based on GSC data.

The best way to start is to first sort the articles by priority and then analyze them from top to bottom.

This is what the list looks like for me when I do that:

If you click on a post’s priority score, you’ll see why FreshRank thinks it needs an update. For example:

As you can see, this post got a perfect score on the priority scale (which is actually not good, but I digress).

Likewise, FreshRank will prioritize all your other content and then display the list in order. Cool, right?

If you have not yet analyzed your content, you can do so by clicking the button Analyze current page button at the top or one of the individuals Analyze buttons next to each article.

Once the analysis is complete, you can click on the analysis score to see FreshRank’s rating of an article’s quality.

As you can see, FreshRank is thorough and provides a lot of insight. Moreover, it also searches the Internet for the latest data on whatever topic the article covers.

If you prefer to improve your content manually, now is the perfect time to follow all the tips and start implementing them yourself.

But there’s more in store:

Rewrite content with FreshRank

FreshRank not only tells you what to change, it does the work for you. Next to each analyzed article you will find a button that allows you to create an updated draft:

But before you click, let’s take a step back and adjust some of the finer settings so you can determine which issues FreshRank focuses on most.

Let’s go back to the FreshRank settings:

You can adjust each of these boxes to determine which issues need to be resolved in the rewrite phase.

You can go as wide or as narrow as you want. A good starting point to get the hang of things is to first select the ‘red’ categories, ie factual updates And high severity problems.

Once that’s done, you can go back to the main FreshRank dashboard and create some new drafts!

Please note that generating a draft takes a minute or two. FreshRank sends all the data, along with custom prompts, insights, and guidelines, to OpenAI and then waits for the draft to come back.

When you’re done, you’ll see the post information updated in the FreshRank dashboard:

Click View draft details for a summary of what FreshRank did and all the issues addressed:

Here you can also view changes, preview the new draft, or edit it to make additional changes manually.

I especially like this “view changes” option because it takes you to the revision interface in WordPress and highlights each small change one by one:

Once you’ve verified the changes and are sure everything is OK, you can approve the draft and have it deployed in place of the current version of your post:

Pro Feature: Custom Instructions.

You can enable these in the settings panel.

Use them to provide additional context about your content, business, topics, or anything else you think AI should know to better work on your content.

Last but not least:

Track your progress over time

FreshRank also comes with its own performance tracking module. You can find it in FreshRank AI → Analytics.

“Do I need this if I already have Google Analytics on my site?”

Yes, you do! FreshRank looks at your statistics in a completely different way. First, it focuses on your potential profits versus updates that can be made to your content. In other words, it translates all those raw traffic numbers into data that tells you exactly what you stand to gain by working on a specific article.

It also tracks the progress you’ve made over time since you updated a particular article.

This is a goldmine of information. You’ll probably spend a while browsing through all this data and discovering new posts to work on.

Your move!

Here’s how you can use FreshRank to make your content better – for both readers and Google.

As you’ve seen, it’s usually some sort of push-button interface that you can just choose from What you want FreshRank to do it, and you don’t have to worry about it How it does.

Here’s the complete FreshRank workflow at a bird’s eye view. Just six steps to better content:

👉 Order your copy of FreshRank here
👉 Try the free version
👉 Use the analytics feature without installing a plugin Freshrank.ai

Let me know if you have any questions about the plugin or how to use it.

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