Founder burnout often begins when delegation is no longer optional, yet still feels out of reach.
What if reaching your next revenue milestone means doing less, not more?
I recently met a SaaS founder who had surpassed $10,000 MRR.
This was a big problem for him.
The man started the whole business and achieved his first major sales milestone in just three years.
But something was going on…
It didn’t take long before I noticed bags under his eyes.
I was talking to someone who was clearly burned out.
I could hear it in his voice.
As much as he wanted to celebrate reaching this milestone, his thoughts were elsewhere.
He carried the entire weight of the company on his shoulders.
If he succumbed to this pressure, so would his earnings figures.
Unfortunately, this happens all too often.
It’s so easy for a founder to get caught up in the day-to-day running of their business.
This is what causes founder burnout.
Based on my experience scaling countless businesses, I’m going to tell you how to untangle yourself.
After reading this article, you may realize that you are already way overdue for help.
If this touches you, consider it your invitation to one Executive assistant of 50hrs.com and finally get your time back.
How Founder Burnout Forces You to Delegate Tasks
I resisted the delegation for much longer than necessary.
From my conversations with founders over the years, I’ve learned that this is very common.
In my case, I just didn’t feel ready to delegate tasks.
Income increased, but I could still complete the tasks myself as long as I worked every day and at least a few evenings a week.
And therein lies the problem.
You can only do that for so long.
Burning the midnight oil is great until it isn’t.
There will come a time when you wipe yourself out or encounter a major life roadblock.
In my case it happened when I wanted to travel to Sydney, but I had no one to handle my affairs. I worked every day during this trip.
If you experience startup founder burnout, your revenue will inevitably take a hit.
Lack of time isn’t the only reason why founders have no choice but to delegate.
There are two other big reasons:
- You hit one skills gap
- You have reached one fulfillment ceiling
Sometimes you’re not overwhelmed, you’re just… fixed.
As I worked every day, I knew I needed help. Especially someone who could feed pipe And customer support — the two main tasks that kept my business running and where I spent most of my time.
I didn’t know where to start, so hiring someone stayed on my to-do list for days, weeks, and months.
As you get more customers, you spend all your time serving those customers.
Your workload increases and marketing quietly falls to the bottom of the priority list.
This is one of the fastest paths start burnout.
A few weeks later the pipeline dries up and panic ensues.
You jump back into marketing just long enough to replenish it, then repeat the cycle.
The roller coaster is tiring.
You can use an executive assistant for this break this cycle.
The first time I delegated and what it taught me about founder burnout
When I launched the first version of my flagship course, Blog mastermindinitially everything went well.
The course went away faster than I expected. During that first launch, I signed up 400 paying members for about $30 a month.
For one person, that volume is overwhelming.
I hardly had any help then.
I handled every customer support question myself.
On top of that, I had to deal with cancellations, billing issues, confused members, and everything else that shows up in the inbox during a launch.
I spent every day in my inbox, while using the evenings to create new content.
That whole experience taught me something I will never forget:
Success that you cannot support becomes a burden instead of a victory.
By the time I launched the second version of the course, I knew better.
I’ve called in some help.
I had five people who fulfilled five important roles:
- An executive assistant who handles my email.
- A second assistant management member onboarding.
- Someone who provides website updates.
- A copywriter who creates course materials.
- A video editor that prepares new content.
Most of them were temporary contractors. Only the assistants stayed on for long periods of time.
This small amount of support changed everything for me.
If I’m honest, this was the first time I understood the power of delegation.
I was finally able to focus and concentrate on improving the course content, which was one of the many tasks I had put on the back burner.
Where to start when delegating for the first time
When I first felt the effects of founder burnout, I assumed the solution was to keep going and keep going.
In reality, I needed fewer things to pull me out deep work.
Only then could my workload become manageable.
The biggest mistake I see founders make is waiting too long to get help because they think delegation is more hassle than it’s worth.
They are wrong about that.
I want you to start handing over the work that is quietly draining your energy every day.
You know… email scheduling, follow-ups, and operational loose ends.
How? Use a premium executive assistant service to delegate tasks.
In the case of 50hrs.comthey introduce you to two North American executive assistants, and…
- Find the obvious stress points in your business.
- Look at the areas where you are overwhelmed.
- Find small wins that can make a big impact.
These assistants must have experience handle many types of tasksincluded:
- Email management
- Diary management
- Customer support
- Customer onboarding
- Lead nurturing
- Invoicing, invoicing or follow-up of payments
- Lead follow-up to convert prospects
- Basic daily actions
Outsourcing these tasks can immediately free up several hours of your day.
What it actually means to get those hours back
This is the part that founders don’t talk about enough…
Delegating gives you more mental space.
This is something I appreciate as much as having more time.
After I started delegating tasks to an executive assistant, I stopped context switching all day and live in my inbox.
And that’s why, when I think back to the founder I met for a cup of coffee, celebrating $10,000 MRR while barely keeping it together…
I knew exactly where he was going if nothing changed.
A burnout occurs because you try to carry everything alone for too long.
If this article seems uncomfortably familiar, take it as a sign to look into premium executive assistant services and see how much time you can save each month.
Even if hiring help only allows you to free up space in your schedule for two hours a day, you’ll be amazed at how much it can change your life.
It can give you the time and focus to finally work on what will stabilize and grow your business.
Yep
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