American polo font
What font does US Polo use?
The US Polo font used in the brand’s logo is most likely Trivia plate Normala refined commercial typeface created by Storm Type Foundry. The strong slab-serif structure, balanced weight and classic proportions perfectly match the heritage-driven aesthetic of the American Polo Assn. identity. Although Trivia Slab is a premium font, we found that too a free alternative font which exudes a similar traditional, collegial feel, making it suitable for personal projects inspired by the iconic brand style.
Download the American Polo Assn for free. Font (alternative)
About US Polo Assn.
American Polo Assn. is the official brand of the United States Polo Association, founded in 1890, making it one of the oldest governing bodies in American sports. The brand reflects the elegance, athleticism and competitive spirit of the sport of polo. Known for its classic sportswear, embroidered pony logo and timeless Americana style, US Polo Assn. offers clothing, shoes and accessories for men, women and children. The visual identity – including the typography – emphasizes tradition, authenticity and the enduring prestige of the polo lifestyle.
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Make sure you follow the licensing terms for each font. All fonts offered are free for personal use, while some also allow commercial use. For more information, please refer to the Readme file included with each download. If you are unsure about usage rights, we recommend that you contact the font creator directly.
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