Taurus, a Swiss FINMA-regulated digital asset company, opens its first US office in New York to support mainstream adoption by major financial institutions.
Taurus, a Swiss-based fintech company, is now expanding into the United States. The company announced the opening of its first office in the US, in New York, today. This move follows the successful launch of the first office in North America in Vancouver, Canada, in 2023. This milestone thus significantly furthers Taurus’ commitment to the North American market.
New York office to lead expansion of digital asset infrastructure
The FINMA-regulated company actively provides an institutional-grade digital asset infrastructure. In addition, Taurus regularly supplies major global banks such as Deutsche Bank, Santander and State Street. The expansion is intended to promote successful greater integration of the global and U.S. financial systems. That said, this sets the stage for the movement of digital assets towards mainstream adoption in general. The office in New York is therefore an important strategic location.
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Specifically, Taurus’ U.S. operations will be directly led by Zack Bender. He will immediately be based in the new New York office. Mr. Bender has more than 10 years of experience in the global institutional and start-up sectors. Moreover, his skills in technological expertise, capital markets and sales are executed effectively. He regularly developed such knowledge at Tier-1 companies such as Swift and Fiserv.
The regulatory environment is currently creating a strong tailwind. Mr Bender said the repeal of SAB121 and the new laws make way for growth. As a result, financial institutions and large corporations can now increase their scale digital property activities to a large extent. Taurus expects to see a lot of adoption in the coming quarters. That is why the company would like to actively support customers with the advanced infrastructure.
Taurus has been actively monitoring the US market since 2020. The company already successfully serves a number of US banks and market makers. Under the new American administration, Taurus is gaining momentum. This new political environment positions the US to become a global hub for digital assets overall. The time is therefore ripe for expansion.
Taurus strengthens engagement with institutional partnerships and financing
Lamine Brahimi, co-founder and managing partner at Taurus, immediately commented on the expansion. He said setting up an office in the United States was always a strategic priority. With the regulatory environment fully enabling digital asset services, the time is right. The message in the announcement is that they are committed to directly serving advanced financial institutions. This helps in effectively supporting local customers for global customers.
Taurus has made a name for itself as a trusted infrastructure provider in the world. Major institutions actively maintain corporate strategic partnerships. These partners include, in addition to the other parties, CACEIS, Pictet and UBS/Credit Suisse. Additionally, Taurus closed a $65 million Series B financing round in February 2023. This financing was provided directly by major investors such as Arab Bank Switzerland and Investis.
The new New York office places a huge emphasis on the need for local support. This strategic move makes it easier to trust and actively collaborate. Taurus wants to integrate its solutions seamlessly into the American financial sector. Therefore, the company ensures that its infrastructure meets the highest institutional standards. This dedication is the key to mass adoption as a whole.
Ultimately, Taurus’ American expansion is a major event right now. It confirms the ongoing trend of digital assets actively entering the financial mainstream. The company is now well positioned to benefit from major regulatory changes. As a result, Taurus seeks to connect the global and US financial systems in an efficient manner. This strengthens its leadership in digital asset technology.
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