The opinions of contributing entrepreneurs are their own. </p><div> Key Takeaways Relying on just one or two marketing channels is risky. A multi-channel mix, on the other hand, creates resilience and gets you discovered in the AI-powered future. Start with a strong digital foundation to drive discovery, then bridge that with offline experiences to build […]
All modern businesses are familiar with using online tools to boost productivity and profitability. The harsh reality, however, is that only a small percentage takes full advantage of these incredible technical features. If your business goal for 2026 is to improve your technical integrations and do more with modern systems, now is the time to […]
For this third installment of our series on authentic creator partnerships, Acceleration Partners influencer expert Mandalynn Carlson talks about the importance of learning and adapting your strategy to sustain success. So, now that we’ve discussed it matchmaking of brand makers And paving the way for long-term partnerships, we’ve come to the obvious question: what does […]
Affiliate marketing has come of age. The new report from impact.com breaks down the five pillars of affiliate sophistication, shows how top teams accurately measure creator performance, and explains what drives real revenue after the first click. Read the report. It’s not often that a creator is given an executive title. But that’s exactly what […]
SharpLink Gaming connects sports fans and publishers with gambling companies through affiliate marketing and data-driven acquisition solutions. What happened According to one SEC filing on February 2, 2026, Apeiron Capital Ltd acquired all 1,354,400 shares of SharpLink Gaming (Sbet 6.16%) during the fourth quarter. The estimated transaction value was $23.04 million, calculated based on the […]
The rules of influencer marketing have changed. Five years ago, the formula was simple: identify a creator with hundreds of thousands (if not millions) of followers in your category – beauty, fashion, etc. – give them a detailed creative brief with must-have talking points and after a few rounds of back and forth, approve the […]
The rules of influencer marketing have changed. Five years ago, the formula was simple: identify a creator with hundreds of thousands (if not millions) of followers in your category – beauty, fashion, etc. – give them a detailed creative brief with must-have talking points and after a few rounds of back and forth, approve the […]
I’ve come across so many people who want to copy the success of influencers on Instagram and build a sustainable income without ever showing their face. Whether it’s maintaining privacy or avoiding online trolls, there are plenty of reasons why someone might choose to remain anonymous on Instagram. Fortunately, thanks to the evolution of social […]
When I quit my 9-5 job to start my own business, I never thought it was even possible to make $10,000 a month. Little did I know that we were gradually moving to a digital economy that could make this dream a reality. Today, I’m surrounded by people who are generating thousands of dollars in […]
In this week’s episode of the Niche Pursuits podcast, Andreea Matei and I dive deep into her journey and success with the Amazon Influencer Program. Andreea, the founder of Launch Grow Joy, has built an impressive career as an influencer at Amazon, with 3,500 videos and nearly $200,000 in lifetime earnings. Join us as we […]