Build sites that scale with Webflow |’s AI site builder Webflow blog

Getting started with a website often means choosing between acting quickly and building something that will last. That trade-off ultimately slows you down, whether it’s an inconsistent style that’s painful to update, or a site architecture that can’t grow with you.

Webflow’s AI site builder changes that equation. It brings your vision to life in minutes on a system designed to scale. Structure, consistency, and flexibility are built in from the start, giving you a site that you can confidently shape, refine, and build upon over time.

When we first introduced Webflow’s AI site builder in February 2025, our goal was to empower Webflow users to go from idea to site faster by generating a homepage and design system from a single prompt and practical controls to shape the look, feel, and function of your site. Since then, more than 60,000 websites have been published using this feature.

While this gave many builders a meaningful head start, completing an entire site still required expanding beyond that first page – either by generating additional pages with Webflow AI or continuing construction using the full breadth of the Webflow platform.

Now we’re going one step further with AI site builder. With the latest updates, you can start with a complete, multi-page site, add animations as you create the site, and customize your site with more control so that what you start better matches what you want to publish.

Momentum, meets structure

Building with AI gives you speed. AI site builder gives you both speed and structure, so you can build well and ship faster.

Webflow’s AI site builder now supports generate multi-page sites directly within the site creation flowso you can define the structure of your site before you start building.

This means that you:

• Start with a complete page structure for your entire site
• Reorder, add, or delete pages during site creation
• Implement a consistent design system on every page from day one

The result is a starting point that feels intentional and not provisional.

A site built for scale

As always when using the AI ​​site builder, you don’t just generate layouts; you set up a design system that defines how styles, spacing, and components work together on your site.

Colors are created as global variables, typography is defined via reusable text styles, and layout spacing follows consistent rules that you can update in one place. And everything is editable directly in Webflow, so your team can customize styles, customize components, and evolve the system over time.

Design systems for AI site builders are powered by Power kitWebflow’s modular CSS framework. Flowkit ensures that layouts, spacing, and components remain cohesive as your site grows, so expanding your site doesn’t introduce design drift or require rework to maintain consistency.

The result is a site that can evolve without losing its structure, so scale is not an afterthought. It’s built in from the start.

More than a starting point

Once your site is created with Webflow’s AI site builder, you’ll be taken directly to the same visual development platform trusted by teams like Verifone, Lattice, Orangetheory Fitness, Greenhouse, and Docusign to build and scale production sites over time.

Because your site starts with a design system already installed, new pages and content will fit naturally into the existing framework as you continue to build in Webflow. From there you can use Webflow AI can support you as you iterate. It can help answer questions in context, suggest next steps, and generate or populate CMS collection items, making managing and expanding structured content faster without breaking your workflow.

And while the AI ​​site builder gives you a basic set of animations as a starting point, they are all fully editable and extensible. Designers can visually refine movements, and developers can take animations to the next level with custom interactions as the experience evolves.

Start fast, without compromises

Not all AI-generated sites are equal. Too many solutions prioritize speed over structure, leaving you with something that is quick to generate but difficult to refine, extend, or scale over time.

Webflow’s AI site builder helps you work quickly with a foundation built to evolve as your site grows. Whether you’re exploring a new idea or laying the foundation for a production-ready site, you’ll start with the structure, consistency, and flexibility to build with confidence – not just today, but as your site grows.

To learn more about our latest release, check out our updates message or visit webflow.com/ai-site-builder to kick-start your next site today with Webflow’s AI site builder.