New York, NY (December 4, 2025) – CourtsApp, the first AI-powered marketing and booking platform built to modernize court marketing and booking in the red-hot racquet sports industry, today announced its official soft launch in the New York tri-state area.
Founded by New York entrepreneur and real estate developer Daren Hornig and creative director Kate Daggett, CourtsApp is designed to eliminate the frustration and friction that has long plagued the tennis and pickleball communities, now making it seamless and easy to reserve a court for any racquet and paddle sport.
CourtsApp also helps facilities grow. By making every course discoverable and bookable, the platform converts unused inventory into real revenue and delivers a steady stream of high-target players to clubs. With seamless integrations with existing court management systems and full control over pricing and rules, CourtsApp provides operators with a simple and efficient way to fill courts and expand their reach. CourtsApp makes its software available to the facilities free of charge and charges a commission on the courts it books.
Currently live to players with more than 1,500 courts across more than 150 facilities already signed up in New York, New Jersey and Connecticut, CourtsApp will expand from Maine to Florida in the first quarter of 2026 before expanding by market as club density increases. Additional play-in markets, including Southern California, Texas and the Pacific Northwest, are expected to come online over the course of 2026.
Clubs such as the John McEnroe Academy flagship location on Sportime Randalls Island, Pickleball America, Padel Haus, all Sportime Pickleball locations and more are currently available for players to reserve courts.
“CourtsApp was born out of pure frustration,” said Hornig, Chief Executive Officer of CourtsApp and an avid tennis and pickleball player. “For years, my friends and I struggled to find open courts in real time and close to where I wanted to play. We wanted a simple, reliable solution that fit the way people already book restaurants, travel or fitness. Now, with CourtsApp, they finally have one.”
Hornig called CourtsApp the “OpenTable for tennis courts. The Expedia of racquet sports,” adding, “Beyond its convenience, CourtsApp connects people; helps friends meet to play, helps communities stay active, and makes racquet sports more accessible to everyone. It is also a crucial marketing tool for facility owners. Most operators lack the resources and expertise to market effectively in today’s complex digital environment, and CourtsApp does this for them and more. Our goal is to getting players on the courts and helping clubs keep their courts full. It really is a win-win scenario for everyone.”
Daggett, Chief Marketing Officer of CourtsApp, lives in Connecticut and, like Hornig, is among the 25.7 million Americans who played tennis in 2024, according to the most recent statistics reported by the United States Tennis Association (USTA). 45 percent compared to the previous year. There are more than 68,000 dedicated pickleball courts in the US
“Racket sports are on the rise, but the technology that supports these sports has not kept pace,” Daggett said. “Players expect the same convenience as everywhere else, and clubs need tools to help them grow. CourtsApp brings both parties together in a modern, intuitive experience that gets more people on the pitch, more often.”
CourtsApp is also forging integrations with the leading court management systems across the country, enabling direct court bookings at participating facilities. CourtsApp continues to roll out integrations with leading pickleball and racquet sports technology platforms. One of the first is DUPR, the pickleball rating system used by more than 1.6 million players and 8,000 clubs. This integration allows players to bring their verified review directly into the CourtsApp ecosystem and allows players to book courts within DUPR.
A victory for both players and clubs
For clubs, CourtsApp acts as a free, performance-oriented marketing channel. Facilities can become members free of charge, with CourtsApp earning a commission on court bookings.
For players, CourtsApp offers:
Simple search functions for tennis, pickleball, padel facilities, but also for table tennis, squash, badminton and racquetball
Real-time booking confirmations
Map view
Secure payment via Stripe and Apple Pay
A familiar “OpenTable style” user experience.
Players and clubs can learn more or join the platform at CourtsApp.com and download CourtsApp via the Apple App Store for iOS and Google Play Store for Android.
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