Do you want to win in business? Start giving, not taking Entrepreneur

In the obsessed, by the economy of today, there is a popular belief that success belongs to the Bold, The Fast and the Aggressive. In the business community you have to take: market share, attention, capital, etc. before someone else does.

But this conviction is not only short -sighted. It’s wrong.

The most resilient, respected and profitable companies that I have seen and built all share one counter -intuitive trait: they give first.

Take Costco for example. By deliberately limiting the margins on essential items and paying employees above average wages, they have built up a brightly loyal customer base and an employee culture that surpasses competitors on both income per square feet and retention. They did not chase a maximum profit on the first day; They have deserved and scaled long -term trust.

Whether it offers the possibility to those who are overlooked, serve customers who are priced by others, guide the next generation or offer value before he makes the question creates the kind of lasting value that no advertising campaign could ever be.

Related: Former Zillow Execs Target $ 1.3T -Markt

Giving is written in history, and it is a smart strategy

This is not a new-age philosophy. The Torah, our oldest manual, clearly explains it.

In Deuteronomy 15:10 we are told: “Give it easy and do not regret it when you do this, because in exchange, God will bless you in all your efforts and in all your companies.”

And again, in Leviticus 25:35: “If you become fellow -Israelite poor and cannot keep yourself, you will support them as you would do a stranger or a stay so that they can live with you.”

These are not suggestions – they are imperatives. The basis of a just, sustainable economy is not a win extraction. It is human dignity, upliftment and mutual prosperity.

The Bible does not only spiritize generosity; It links it directly to blessing in business.

What looks like in modern things

Giving things is not about hand -outs or bleeding margins. It’s all about:

• Offering accessible prices so that more people can benefit.
• Support for founders and customers at an early stage that ignores others.
• Create value (through content, time, advice or sources) before you ask for something back.
• Building honest partnerships where everyone wins, not just your operating results.

These principles do not weaken a brand. They build a legacy. Because when you enable others, they become your proponents. Your evangelists. Your long -term partners.

It is no coincidence that companies have built generosity: Patagonia, Costco, Basecamp and others tend to have fanatically loyal customers. They gave. And it came again multiplied.

Related: If these 4 legacy brands can convey their message, you can do that too

The greatest thinkers of history have it too

The greatest spirits and leaders have repeated this philosophy.
Winston Churchill once said, “We earn a living by what we get, but we experience a life what we give.”

And Lao Tzu, the ancient Chinese philosopher, wrote: “The wise man is not treasures. The more he gives to others, the more he has for him.”

This is not only old wisdom. It is neuroscience. It’s physics. It is modern economy.

Giving is good for the soul and the system

Here is something that the spreadsheets will not show – giving you makes you healthier.

Study show Those generous people:

• Have lower stress levels.
• Experience higher serotonin and dopamine (feel-good chemicals).
• Build stronger social ties that are directly linked to a longer life expectancy.
• They are seen as more reliable, sympathetic and attractive social currencies that open real doors.

But it goes beyond biology. There is a universal coordination in the game. The energy, intention and support that you put into the world do not disappear; They wrinkle back. Some call it karma, others call it physics or simple human nature, but one thing is clear: it always returns. But we all saw it in action.

The entrepreneur who gives to others attracts opportunities. The brand that elevates communities is growing into a movement. The leader who feeds loyalty creates a loyalty trip in exchange.

From transaction to transformation

We enter an era in which people want to coordinate that to companies Go for something. It is no longer just about profit, but about the goal, not only about the product, but also about the principles behind it.

Giving a transaction into a relationship. It changes customers in communities. It turns a company into a power forever.

So, the next time your team debates about how to grow, how you can beat the competition or how to stimulate the figures of this quarter, ask instead:

How can we give?

• Give a better deal.
• Give a platform to someone who is overlooked.
• Give a second chance.
• Give a little bit of our success to make someone else’s path easier.
• Give a product that makes the world better.

Because when we give, we don’t just change the world of someone else. We change our world, the environment that is active, and everything connected to it.

And that is the kind of ROI that cannot calculate a spreadsheet.